SEOUL COMMERCIAL AREA

독립문역 1번 골목상권

종로구무악동· Area 31,531 m² · Area code 3110002 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

제과점 2025 Q4 · Seoul data

Estimated sales (quarter)₩355.4M▼ -3.6% YoY
Stores1YoY
Sales per store₩355.4MYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -4.1%
Stores▼ -50.0%
Sales per store▲ +91.9%
Market size
Estimated sales (quarter)
₩355.4M
vs 2024Q4
-3.6%
Estimated transactions
35,430
Per-store economics
Estimated sales per store
₩355.4M
vs a year ago
Per transaction
₩10K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩355.4M – ₩544.9M
20212022202320242025
₩370.5M₩355.4M
Stores0 – 2
20212022202320242025
21
Sales per store₩185.2M – ₩465M
20212022202320242025
₩185.2M₩355.4M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share100% – 300%
20212022202320242025
100%300%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -3.6%, stores YoY .

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
Franchise share
300% (3/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩446.5M₩355.4M
Stores 2024 Q1 → 2025 Q4
01
Sales per store 2024 Q1 → 2025 Q4
₩355.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1124%
  • 11–1422%
  • 14–1721%
  • 17–2127%
  • 21–245%
Age
  • 10s0%
  • 20s7%
  • 30s17%
  • 40s24%
  • 50s24%
  • 60+27%
Weekday / weekend
  • Weekday72%
  • Weekend28%
Day of week
  • Mon12%
  • Tue15%
  • Wed19%
  • Thu12%
  • Fri15%
  • Sat14%
  • Sun14%
Gender
  • Male44%
  • Female56%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩355.4M-3.6%1₩355.4M00300%
2025Q3₩405.9M-11.3%1₩405.9M10300%
2025Q2₩375.1M-22.0%000
2025Q1₩362.4M-18.8%000
2024Q4₩368.8M-27.5%000
2024Q3₩457.7M-12.4%000
2024Q2₩481M+3.7%0-100.0%00
2024Q1₩446.5M-4.0%0-100.0%00
2023Q4₩508.4M-6.7%0-100.0%00
2023Q3₩522.7M+3.8%0-100.0%01
2023Q2₩464.1M+2.8%1-50.0%₩464.1M+105.6%00300%Possible recovery
2023Q1₩465M+21.1%1-50.0%₩465M+142.2%01300%Mixed
2022Q4₩544.9M+23.9%20.0%₩272.5M+23.9%10150%Growing
2022Q3₩503.6M+30.4%20.0%₩251.8M+30.4%00100%Growing
2022Q2₩451.4M+15.1%20.0%₩225.7M+15.1%00100%Growing
2022Q1₩384M+3.6%20.0%₩192M+3.6%00100%Growing
2021Q4₩439.9M2₩219.9M00100%
2021Q3₩386M2₩193M00100%
2021Q2₩392.2M2₩196.1M11100%
2021Q1₩370.5M2₩185.2M00100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.