SEOUL COMMERCIAL AREA

혜회동주민센터 골목상권

종로구혜화동· Area 52,850 m² · Area code 3110024 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩131.5M▲ +18.2% YoY
Stores13±0.0% YoY
Sales per store₩10.1M▲ +18.2% YoY

Reading this area Estimated sales rose 18.2% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 18.2%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +12.6%
Stores▲ +30.0%
Sales per store▼ -13.4%
Market size
Estimated sales (quarter)
₩131.5M
vs 2024Q4
+18.2%
Estimated transactions
20,966
Per-store economics
Estimated sales per store
₩10.1M
vs a year ago
+18.2%
Per transaction
₩6K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩86.3M – ₩200.3M
20212022202320242025
₩116.8M₩131.5M
Stores10 – 16
20212022202320242025
1013
Sales per store₩6.3M – ₩15.4M
20212022202320242025
₩11.7M₩10.1M
Openings0 – 3
20212022202320242025
00
Closings0 – 2
20212022202320242025
01
Franchise share6% – 15%
20212022202320242025
10%8%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +18.2%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
13
vs a year ago
0.0%
Franchise share
8% (1/13)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (7%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩88.1M₩131.5M
Stores 2024 Q1 → 2025 Q4
1413
Sales per store 2024 Q1 → 2025 Q4
₩6.3M₩10.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1112%
  • 11–1434%
  • 14–1732%
  • 17–2120%
  • 21–242%
Age
  • 10s1%
  • 20s16%
  • 30s20%
  • 40s18%
  • 50s33%
  • 60+12%
Weekday / weekend
  • Weekday72%
  • Weekend28%
Day of week
  • Mon12%
  • Tue15%
  • Wed18%
  • Thu12%
  • Fri15%
  • Sat16%
  • Sun12%
Gender
  • Male36%
  • Female64%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩131.5M+18.2%130.0%₩10.1M+18.2%018%Growing
2025Q3₩160.4M+85.8%130.0%₩12.3M+85.8%1115%Growing
2025Q2₩200.3M+107.2%130.0%₩15.4M+107.2%0015%Growing
2025Q1₩107.5M+22.0%13-7.1%₩8.3M+31.4%1015%Mixed
2024Q4₩111.2M-7.1%13-7.1%₩8.6M+0.0%008%Shrinking
2024Q3₩86.3M-19.6%13-7.1%₩6.6M-13.4%008%Shrinking
2024Q2₩96.7M-24.4%13-18.8%₩7.4M-6.9%018%Shrinking
2024Q1₩88.1M-14.3%14-12.5%₩6.3M-2.1%007%Shrinking
2023Q4₩119.8M-14.4%14-12.5%₩8.6M-2.1%007%Shrinking
2023Q3₩107.4M-22.4%140.0%₩7.7M-22.4%027%Mixed
2023Q2₩127.8M-21.3%16+33.3%₩8M-41.0%006%Possible crowding
2023Q1₩102.8M-11.2%16+23.1%₩6.4M-27.9%226%Possible crowding
2022Q4₩139.9M-6.5%16+33.3%₩8.7M-29.9%316%Possible crowding
2022Q3₩138.4M-0.3%14+16.7%₩9.9M-14.5%207%Possible crowding
2022Q2₩162.5M+20.8%120.0%₩13.5M+20.8%018%Growing
2022Q1₩115.8M-0.8%13+30.0%₩8.9M-23.7%108%Possible crowding
2021Q4₩149.7M12₩12.5M008%
2021Q3₩138.9M12₩11.6M008%
2021Q2₩134.4M12₩11.2M208%
2021Q1₩116.8M10₩11.7M0010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.