SEOUL COMMERCIAL AREA

동묘앞역 2번 골목상권

종로구숭인2동· Area 95,779 m² · Area code 3110035 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩276.9M▼ -34.6% YoY
Stores7▼ -30.0% YoY
Sales per store₩39.6M▼ -6.6% YoY

Reading this area Estimated sales fell 34.6% from a year earlier and stores fell 30.0%. Sales per store are down 6.6%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +10.2%
Stores▼ -36.4%
Sales per store▲ +73.2%
Market size
Estimated sales (quarter)
₩276.9M
vs 2024Q4
-34.6%
Estimated transactions
7,128
Per-store economics
Estimated sales per store
₩39.6M
vs a year ago
-6.6%
Per transaction
₩39K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩251.2M – ₩423.6M
20212022202320242025
₩251.2M₩276.9M
Stores7 – 11
20212022202320242025
117
Sales per store₩22.8M – ₩42.4M
20212022202320242025
₩22.8M₩39.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
01
Franchise share9% – 14%
20212022202320242025
9%14%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -34.6%, stores YoY -30.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
-30.0%
Franchise share
14% (1/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (13%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩359.4M₩276.9M
Stores 2024 Q1 → 2025 Q4
97
Sales per store 2024 Q1 → 2025 Q4
₩39.9M₩39.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–119%
  • 11–1424%
  • 14–177%
  • 17–2150%
  • 21–2410%
Age
  • 10s0%
  • 20s8%
  • 30s15%
  • 40s11%
  • 50s28%
  • 60+39%
Weekday / weekend
  • Weekday75%
  • Weekend25%
Day of week
  • Mon14%
  • Tue18%
  • Wed12%
  • Thu10%
  • Fri21%
  • Sat15%
  • Sun9%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩276.9M-34.6%7-30.0%₩39.6M-6.6%0114%Shrinking
2025Q3₩275.9M-24.9%8-20.0%₩34.5M-6.2%0113%Shrinking
2025Q2₩319.1M-13.1%9-10.0%₩35.5M-3.5%0111%Shrinking
2025Q1₩385.8M+7.3%10+11.1%₩38.6M-3.4%0010%Competition inflow
2024Q4₩423.6M+30.0%10+11.1%₩42.4M+17.0%0010%Growing
2024Q3₩367.4M+21.6%10+11.1%₩36.7M+9.5%0010%Growing
2024Q2₩367.5M+3.4%10+11.1%₩36.7M-6.9%1010%Competition inflow
2024Q1₩359.4M+7.1%90.0%₩39.9M+7.1%0011%Growing
2023Q4₩325.9M-5.8%90.0%₩36.2M-5.8%0011%Mixed
2023Q3₩302.1M-11.1%90.0%₩33.6M-11.1%0011%Mixed
2023Q2₩355.4M+0.8%90.0%₩39.5M+0.8%0011%Mixed
2023Q1₩335.6M+23.8%9-10.0%₩37.3M+37.5%0011%Mixed
2022Q4₩345.9M+21.9%9-18.2%₩38.4M+49.0%0011%Mixed
2022Q3₩339.8M+22.9%9-18.2%₩37.8M+50.2%0011%Mixed
2022Q2₩352.7M+12.3%9-18.2%₩39.2M+37.3%0111%Mixed
2022Q1₩271.1M+7.9%10-9.1%₩27.1M+18.7%0110%Mixed
2021Q4₩283.6M11₩25.8M009%
2021Q3₩276.4M11₩25.1M009%
2021Q2₩314.1M11₩28.6M009%
2021Q1₩251.2M11₩22.8M009%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.