SEOUL COMMERCIAL AREA

장충동주민센터 골목상권

중구장충동· Area 135,606 m² · Area code 3110048 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩10.6M▲ +23.9% YoY
Stores4±0.0% YoY
Sales per store₩2.6M▲ +23.9% YoY

Reading this area Estimated sales rose 23.9% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 23.9%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -0.3%
Stores▼ -20.0%
Sales per store▲ +24.6%
Market size
Estimated sales (quarter)
₩10.6M
vs 2024Q4
+23.9%
Estimated transactions
1,747
Per-store economics
Estimated sales per store
₩2.6M
vs a year ago
+23.9%
Per transaction
₩6K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩8.1M – ₩24.1M
20212022202320242025
₩10.6M₩10.6M
Stores4 – 6
20212022202320242025
54
Sales per store₩1.6M – ₩4.8M
20212022202320242025
₩2.1M₩2.6M
Openings0 – 1
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share17% – 25%
20212022202320242025
20%25%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +23.9%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
25% (1/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩11.2M₩10.6M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩2.8M₩2.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–118%
  • 11–1456%
  • 14–1733%
  • 17–214%
  • 21–240%
Age
  • 10s0%
  • 20s10%
  • 30s50%
  • 40s19%
  • 50s12%
  • 60+9%
Weekday / weekend
  • Weekday94%
  • Weekend6%
Day of week
  • Mon17%
  • Tue20%
  • Wed20%
  • Thu17%
  • Fri20%
  • Sat6%
  • Sun0%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩10.6M+23.9%40.0%₩2.6M+23.9%0025%Growing
2025Q3₩14M+44.5%40.0%₩3.5M+44.5%0025%Growing
2025Q2₩13M-3.2%40.0%₩3.3M-3.2%0025%Mixed
2025Q1₩8.1M-28.0%40.0%₩2M-28.0%0025%Mixed
2024Q4₩8.5M-46.3%4-20.0%₩2.1M-32.8%0025%Shrinking
2024Q3₩9.7M-6.7%4-20.0%₩2.4M+16.6%0025%Shrinking
2024Q2₩13.5M-1.6%4-20.0%₩3.4M+22.9%0025%Possible recovery
2024Q1₩11.2M-53.3%4-20.0%₩2.8M-41.6%0125%Shrinking
2023Q4₩15.9M+59.3%5-16.7%₩3.2M+91.2%0020%Mixed
2023Q3₩10.4M+10.3%5-16.7%₩2.1M+32.4%0020%Mixed
2023Q2₩13.7M+0.9%50.0%₩2.7M+0.9%0020%Mixed
2023Q1₩24.1M+124.3%50.0%₩4.8M+124.3%0120%Growing
2022Q4₩10M-26.5%6+20.0%₩1.7M-38.7%0017%Possible crowding
2022Q3₩9.4M-40.7%60.0%₩1.6M-40.7%1017%Mixed
2022Q2₩13.6M-22.7%5-16.7%₩2.7M-7.3%0020%Shrinking
2022Q1₩10.7M+1.4%50.0%₩2.1M+1.4%0020%Mixed
2021Q4₩13.5M5₩2.7M0120%
2021Q3₩15.8M6₩2.6M0017%
2021Q2₩17.6M6₩2.9M1017%
2021Q1₩10.6M5₩2.1M1020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.