SEOUL COMMERCIAL AREA

효창공원앞역 2번 Neighbourhood area

Yongsan-gu (용산구) 효창동· Area 131,550 m² · Area code 3110064 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

화초 2025 Q4 · Seoul data

Estimated sales (quarter)₩38.7M▼ -11.6% YoY
Stores4±0.0% YoY
Sales per store₩9.7M▼ -11.6% YoY

Reading this area Against a year earlier, estimated sales -11.6%, stores 0.0% and sales per store -11.6% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +79.7%
Stores▲ +33.3%
Sales per store▲ +34.8%
Market size
Estimated sales (quarter)
₩38.7M
vs 2024Q4
-11.6%
Estimated transactions
1,781
Per-store economics
Estimated sales per store
₩9.7M
vs a year ago
-11.6%
Per transaction
₩22K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩11.6M – ₩49.8M
20212022202320242025
₩21.5M₩38.7M
Stores3 – 4
20212022202320242025
34
Sales per store₩3.9M – ₩16.6M
20212022202320242025
₩7.2M₩9.7M
Openings0 – 1
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -11.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩37.1M₩38.7M
Stores 2024 Q1 → 2025 Q4
34
Sales per store 2024 Q1 → 2025 Q4
₩12.4M₩9.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1119%
  • 11–1419%
  • 14–1726%
  • 17–2132%
  • 21–243%
Age
  • 10s1%
  • 20s26%
  • 30s31%
  • 40s21%
  • 50s16%
  • 60+5%
Weekday / weekend
  • Weekday75%
  • Weekend25%
Day of week
  • Mon5%
  • Tue27%
  • Wed15%
  • Thu16%
  • Fri12%
  • Sat14%
  • Sun11%
Gender
  • Male58%
  • Female42%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩38.7M-11.6%40.0%₩9.7M-11.6%000%Sales↓ · Stores→ · Per store↓
2025Q3₩29M-0.1%4+33.3%₩7.3M-25.1%000%Sales→ · Stores↑ · Per store↓
2025Q2₩43.8M-12.0%4+33.3%₩11M-34.0%000%Sales↓ · Stores↑ · Per store↓
2025Q1₩36.5M-1.4%4+33.3%₩9.1M-26.1%000%Sales→ · Stores↑ · Per store↓
2024Q4₩43.8M+1.3%4+33.3%₩10.9M-24.0%100%Sales→ · Stores↑ · Per store↓
2024Q3₩29.1M-13.4%30.0%₩9.7M-13.4%000%Sales↓ · Stores→ · Per store↓
2024Q2₩49.8M+5.3%30.0%₩16.6M+5.3%000%Sales↑ · Stores→ · Per store↑
2024Q1₩37.1M+57.2%30.0%₩12.4M+57.2%000%Sales↑ · Stores→ · Per store↑
2023Q4₩43.2M+34.9%30.0%₩14.4M+34.9%000%Sales↑ · Stores→ · Per store↑
2023Q3₩33.5M+99.6%30.0%₩11.2M+99.6%000%Sales↑ · Stores→ · Per store↑
2023Q2₩47.3M+21.8%30.0%₩15.8M+21.8%000%Sales↑ · Stores→ · Per store↑
2023Q1₩23.6M-6.1%30.0%₩7.9M-6.1%000%Sales↓ · Stores→ · Per store↓
2022Q4₩32M-13.9%30.0%₩10.7M-13.9%000%Sales↓ · Stores→ · Per store↓
2022Q3₩16.8M+44.5%30.0%₩5.6M+44.5%000%Sales↑ · Stores→ · Per store↑
2022Q2₩38.8M-11.7%30.0%₩12.9M-11.7%000%Sales↓ · Stores→ · Per store↓
2022Q1₩25.1M+16.6%30.0%₩8.4M+16.6%000%Sales↑ · Stores→ · Per store↑
2021Q4₩37.2M3₩12.4M000%
2021Q3₩11.6M3₩3.9M000%
2021Q2₩43.9M3₩14.6M000%
2021Q1₩21.5M3₩7.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.