SEOUL COMMERCIAL AREA

해방촌 남동측 골목상권

용산구용산2가동· Area 105,010 m² · Area code 3110081 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

인테리어 2025 Q4 · Seoul data

Estimated sales (quarter)₩8.3M▼ -77.2% YoY
Stores3▼ -25.0% YoY
Sales per store₩2.8M▼ -69.6% YoY

Reading this area Estimated sales fell 77.2% from a year earlier and stores fell 25.0%. Sales per store are down 69.6%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -39.2%
Stores±0.0%
Sales per store▼ -39.2%
Market size
Estimated sales (quarter)
₩8.3M
vs 2024Q4
-77.2%
Estimated transactions
374
Per-store economics
Estimated sales per store
₩2.8M
vs a year ago
-69.6%
Per transaction
₩22K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3.4M – ₩41.3M
20212022202320242025
₩13.6M₩8.3M
Stores3 – 4
20212022202320242025
33
Sales per store₩1.1M – ₩13.8M
20212022202320242025
₩4.5M₩2.8M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -77.2%, stores YoY -25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
-25.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩17.7M₩8.3M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩5.9M₩2.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1142%
  • 11–1421%
  • 14–1726%
  • 17–2112%
  • 21–240%
Age
  • 10s0%
  • 20s11%
  • 30s43%
  • 40s20%
  • 50s24%
  • 60+2%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon15%
  • Tue10%
  • Wed20%
  • Thu32%
  • Fri8%
  • Sat15%
  • Sun0%
Gender
  • Male92%
  • Female8%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩8.3M-77.2%3-25.0%₩2.8M-69.6%000%Shrinking
2025Q3₩11.8M+74.0%3-25.0%₩3.9M+132.0%010%Mixed
2025Q2₩18.3M+153.9%4+33.3%₩4.6M+90.4%000%Growing
2025Q1₩9.2M-48.2%4+33.3%₩2.3M-61.1%000%Possible crowding
2024Q4₩36.2M+192.3%4+33.3%₩9.1M+119.2%000%Growing
2024Q3₩6.8M-45.7%4+33.3%₩1.7M-59.3%100%Possible crowding
2024Q2₩7.2M+18.9%30.0%₩2.4M+18.9%000%Growing
2024Q1₩17.7M+421.9%30.0%₩5.9M+421.9%000%Growing
2023Q4₩12.4M-44.3%30.0%₩4.1M-44.3%000%Mixed
2023Q3₩12.5M+120.2%30.0%₩4.2M+120.2%000%Growing
2023Q2₩6.1M-67.3%30.0%₩2M-67.3%000%Mixed
2023Q1₩3.4M-82.3%30.0%₩1.1M-82.3%000%Mixed
2022Q4₩22.2M-46.1%30.0%₩7.4M-46.1%000%Mixed
2022Q3₩5.7M-63.9%30.0%₩1.9M-63.9%000%Mixed
2022Q2₩18.5M-19.2%30.0%₩6.2M-19.2%000%Mixed
2022Q1₩19.1M+40.7%30.0%₩6.4M+40.7%000%Growing
2021Q4₩41.3M3₩13.8M000%
2021Q3₩15.8M3₩5.3M000%
2021Q2₩22.9M3₩7.6M000%
2021Q1₩13.6M3₩4.5M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.