SEOUL COMMERCIAL AREA

서울교통공사 골목상권

성동구용답동· Area 80,187 m² · Area code 3110133 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩29.1MYoY
Stores3▲ +50.0% YoY
Sales per store₩9.7MYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -62.2%
Stores▼ -40.0%
Sales per store▼ -37.0%
Market size
Estimated sales (quarter)
₩29.1M
vs 2024Q4
Estimated transactions
2,952
Per-store economics
Estimated sales per store
₩9.7M
vs a year ago
Per transaction
₩10K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩26.1M – ₩103.1M
20212022202320242025
₩77M₩29.1M
Stores2 – 6
20212022202320242025
53
Sales per store₩8.1M – ₩18.8M
20212022202320242025
₩15.4M₩9.7M
Openings0 – 1
20212022202320242025
01
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY +50.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
+50.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
1 (33%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩28.8M₩29.1M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩9.6M₩9.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1485%
  • 14–1715%
  • 17–211%
  • 21–240%
Age
  • 10s0%
  • 20s8%
  • 30s43%
  • 40s26%
  • 50s18%
  • 60+5%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon17%
  • Tue20%
  • Wed21%
  • Thu22%
  • Fri20%
  • Sat0%
  • Sun0%
Gender
  • Male56%
  • Female44%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩29.1M3+50.0%₩9.7M100%
2025Q320.0%000%
2025Q22-50.0%000%
2025Q12-33.3%000%
2024Q42-33.3%000%
2024Q32-50.0%020%
2024Q2₩32.5M-56.9%40.0%₩8.1M-56.9%100%Mixed
2024Q1₩28.8M-62.0%3-40.0%₩9.6M-36.6%000%Shrinking
2023Q4₩26.1M-70.8%3-50.0%₩8.7M-41.7%010%Shrinking
2023Q3₩53.9M-39.0%4-33.3%₩13.5M-8.4%000%Shrinking
2023Q2₩75.4M-26.9%4-33.3%₩18.8M+9.7%010%Shrinking
2023Q1₩75.7M+26.8%5-16.7%₩15.1M+52.2%010%Mixed
2022Q4₩89.4M-6.4%60.0%₩14.9M-6.4%000%Mixed
2022Q3₩88.3M+20.7%6+20.0%₩14.7M+0.6%000%Mixed
2022Q2₩103.1M+9.5%6+20.0%₩17.2M-8.7%000%Competition inflow
2022Q1₩59.7M-22.5%6+20.0%₩9.9M-35.4%000%Possible crowding
2021Q4₩95.5M6₩15.9M100%
2021Q3₩73.1M5₩14.6M000%
2021Q2₩94.1M5₩18.8M000%
2021Q1₩77M5₩15.4M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.