SEOUL COMMERCIAL AREA

건대입구역 1번 Neighbourhood area

Gwangjin-gu (광진구) 화양동· Area 67,458 m² · Area code 3110141 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩842.1M▼ -11.7% YoY
Stores17▼ -5.6% YoY
Sales per store₩49.5M▼ -6.5% YoY

Reading this area Estimated sales fell 11.7% from a year earlier and stores fell 5.6%. Sales per store are down 6.5%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +61.8%
Stores▼ -5.6%
Sales per store▲ +71.4%
Market size
Estimated sales (quarter)
₩842.1M
vs 2024Q4
-11.7%
Estimated transactions
15,223
Per-store economics
Estimated sales per store
₩49.5M
vs a year ago
-6.5%
Per transaction
₩55K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩517.7M – ₩1,294.1M
20212022202320242025
₩520.3M₩842.1M
Stores17 – 23
20212022202320242025
1817
Sales per store₩28.8M – ₩64.7M
20212022202320242025
₩28.9M₩49.5M
Openings0 – 4
20212022202320242025
00
Closings0 – 3
20212022202320242025
00
Franchise share10% – 17%
20212022202320242025
17%12%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -11.7%, stores YoY -5.6%.

Competition change stores, openings, closings, franchise
Competition
Stores
17
vs a year ago
-5.6%
Franchise share
12% (2/17)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,094.9M₩842.1M
Stores 2024 Q1 → 2025 Q4
2217
Sales per store 2024 Q1 → 2025 Q4
₩49.8M₩49.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0631%
  • 06–112%
  • 11–140%
  • 14–170%
  • 17–2123%
  • 21–2444%
Age
  • 10s3%
  • 20s44%
  • 30s29%
  • 40s14%
  • 50s9%
  • 60+2%
Weekday / weekend
  • Weekday62%
  • Weekend38%
Day of week
  • Mon11%
  • Tue11%
  • Wed12%
  • Thu11%
  • Fri18%
  • Sat23%
  • Sun14%
Gender
  • Male60%
  • Female40%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩842.1M-11.7%17-5.6%₩49.5M-6.5%0012%Shrinking
2025Q3₩808.5M-4.6%17-10.5%₩47.6M+6.7%0012%Shrinking
2025Q2₩1,099.9M+12.4%17-19.0%₩64.7M+38.9%0112%Mixed
2025Q1₩1,088.7M-0.6%18-18.2%₩60.5M+21.5%0011%Possible recovery
2024Q4₩953.3M-6.5%18-21.7%₩53M+19.4%0111%Shrinking
2024Q3₩847M-23.6%19-17.4%₩44.6M-7.5%0211%Shrinking
2024Q2₩978.5M-10.1%21-8.7%₩46.6M-1.6%1310%Shrinking
2024Q1₩1,094.9M-1.7%22+10.0%₩49.8M-10.7%0114%Possible crowding
2023Q4₩1,019.7M-15.8%23+15.0%₩44.3M-26.8%2213%Possible crowding
2023Q3₩1,108.5M-12.8%23+15.0%₩48.2M-24.2%0013%Possible crowding
2023Q2₩1,089M-15.8%23+4.5%₩47.3M-19.5%4113%Possible crowding
2023Q1₩1,114.3M+70.6%20-9.1%₩55.7M+87.7%0015%Mixed
2022Q4₩1,210.6M+32.2%20-4.8%₩60.5M+38.8%0015%Mixed
2022Q3₩1,271.6M+145.6%20+11.1%₩63.6M+121.1%0215%Growing
2022Q2₩1,294.1M+72.5%22+15.8%₩58.8M+49.0%1114%Growing
2022Q1₩653M+25.5%22+22.2%₩29.7M+2.7%1014%Mixed
2021Q4₩915.7M21₩43.6M3014%
2021Q3₩517.7M18₩28.8M1217%
2021Q2₩750.2M19₩39.5M1016%
2021Q1₩520.3M18₩28.9M0017%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.