SEOUL COMMERCIAL AREA

동구여중 골목상권

성북구성북동· Area 82,760 m² · Area code 3110288 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩41.2M▼ -44.9% YoY
Stores13±0.0% YoY
Sales per store₩3.2M▼ -44.9% YoY

Reading this area Against a year earlier, estimated sales -44.9%, stores 0.0% and sales per store -44.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -77.6%
Stores±0.0%
Sales per store▼ -77.6%
Market size
Estimated sales (quarter)
₩41.2M
vs 2024Q4
-44.9%
Estimated transactions
3,474
Per-store economics
Estimated sales per store
₩3.2M
vs a year ago
-44.9%
Per transaction
₩12K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩41.2M – ₩211M
20212022202320242025
₩183.5M₩41.2M
Stores12 – 14
20212022202320242025
1313
Sales per store₩3.2M – ₩17.6M
20212022202320242025
₩14.1M₩3.2M
Openings0 – 1
20212022202320242025
01
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -44.9%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
13
vs a year ago
0.0%
Franchise share
0% (0/13)
Movement
Openings (rate)
1 (8%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩130.8M₩41.2M
Stores 2024 Q1 → 2025 Q4
1413
Sales per store 2024 Q1 → 2025 Q4
₩9.3M₩3.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–114%
  • 11–1437%
  • 14–1739%
  • 17–2120%
  • 21–241%
Age
  • 10s1%
  • 20s27%
  • 30s25%
  • 40s17%
  • 50s19%
  • 60+10%
Weekday / weekend
  • Weekday60%
  • Weekend40%
Day of week
  • Mon9%
  • Tue6%
  • Wed18%
  • Thu13%
  • Fri13%
  • Sat18%
  • Sun21%
Gender
  • Male32%
  • Female68%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩41.2M-44.9%130.0%₩3.2M-44.9%100%Mixed
2025Q3₩42M-47.5%12-14.3%₩3.5M-38.7%000%Shrinking
2025Q2₩41.7M-65.4%12-14.3%₩3.5M-59.7%120%Shrinking
2025Q1₩42M-67.9%13-7.1%₩3.2M-65.4%000%Shrinking
2024Q4₩74.7M-42.6%13-7.1%₩5.7M-38.1%010%Shrinking
2024Q3₩79.9M-40.3%140.0%₩5.7M-40.3%000%Mixed
2024Q2₩120.6M-26.0%140.0%₩8.6M-26.0%000%Mixed
2024Q1₩130.8M-11.6%140.0%₩9.3M-11.6%110%Mixed
2023Q4₩130.1M-7.5%14+7.7%₩9.3M-14.1%000%Possible crowding
2023Q3₩133.9M-21.8%14+7.7%₩9.6M-27.4%000%Possible crowding
2023Q2₩162.9M-11.9%14+16.7%₩11.6M-24.5%000%Possible crowding
2023Q1₩148.1M-12.6%14+16.7%₩10.6M-25.1%100%Possible crowding
2022Q4₩140.6M-25.7%13+8.3%₩10.8M-31.5%110%Possible crowding
2022Q3₩171.2M-11.1%13+8.3%₩13.2M-17.9%100%Possible crowding
2022Q2₩185M-12.3%120.0%₩15.4M-12.3%000%Mixed
2022Q1₩169.4M-7.7%12-7.7%₩14.1M+0.0%000%Shrinking
2021Q4₩189.4M12₩15.8M000%
2021Q3₩192.6M12₩16M110%
2021Q2₩211M12₩17.6M010%
2021Q1₩183.5M13₩14.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.