SEOUL COMMERCIAL AREA

성신여대입구역 7번 Neighbourhood area

Seongbuk-gu (성북구) 동선동· Area 107,374 m² · Area code 3110301 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의류 2025 Q4 · Seoul data

Estimated sales (quarter)₩44.1M▲ +10877.8% YoY
Stores8▼ -11.1% YoY
Sales per store₩5.5M▲ +12250.0% YoY

Reading this area Against a year earlier, estimated sales +10877.8%, stores -11.1% and sales per store +12250.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +4016.7%
Stores▲ +14.3%
Sales per store▲ +3502.1%
Market size
Estimated sales (quarter)
₩44.1M
vs 2024Q4
+10877.8%
Estimated transactions
72
Per-store economics
Estimated sales per store
₩5.5M
vs a year ago
+12250.0%
Per transaction
₩612K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩312K – ₩44.1M
20212022202320242025
₩1.1M₩44.1M
Stores6 – 9
20212022202320242025
78
Sales per store₩35K – ₩5.5M
20212022202320242025
₩153K₩5.5M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +10877.8%, stores YoY -11.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
-11.1%
Franchise share
0% (0/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩18.4M₩44.1M
Stores 2024 Q1 → 2025 Q4
98
Sales per store 2024 Q1 → 2025 Q4
₩2M₩5.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1413%
  • 14–1718%
  • 17–2163%
  • 21–247%
Age
  • 10s0%
  • 20s22%
  • 30s7%
  • 40s47%
  • 50s0%
  • 60+24%
Weekday / weekend
  • Weekday80%
  • Weekend20%
Day of week
  • Mon47%
  • Tue11%
  • Wed4%
  • Thu11%
  • Fri7%
  • Sat20%
  • Sun0%
Gender
  • Male39%
  • Female61%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩44.1M+10877.8%8-11.1%₩5.5M+12250.0%000%Mixed
2025Q3₩32.2M+144.7%8-11.1%₩4M+175.3%010%Mixed
2025Q2₩22.1M-7.8%90.0%₩2.5M-7.8%000%Mixed
2025Q1₩31.7M+72.3%90.0%₩3.5M+72.3%000%Growing
2024Q4₩402K-95.4%90.0%₩45K-95.4%000%Mixed
2024Q3₩13.2M+59.5%90.0%₩1.5M+59.5%000%Growing
2024Q2₩24M+102.3%90.0%₩2.7M+102.3%000%Growing
2024Q1₩18.4M+586.7%90.0%₩2M+586.7%000%Growing
2023Q4₩8.7M+2685.7%90.0%₩967K+2685.7%000%Growing
2023Q3₩8.3M+46.8%9+12.5%₩917K+30.5%000%Growing
2023Q2₩11.9M-40.5%9+12.5%₩1.3M-47.1%000%Possible crowding
2023Q1₩2.7M-58.4%9+12.5%₩298K-63.0%000%Possible crowding
2022Q4₩312K-96.5%9+28.6%₩35K-97.3%100%Possible crowding
2022Q3₩5.6M+162.5%8+33.3%₩703K+96.9%000%Growing
2022Q2₩20M+35.5%8+14.3%₩2.5M+18.5%000%Growing
2022Q1₩6.4M+500.8%8+14.3%₩805K+425.7%100%Growing
2021Q4₩9M7₩1.3M100%
2021Q3₩2.1M6₩357K010%
2021Q2₩14.7M7₩2.1M000%
2021Q1₩1.1M7₩153K000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.