SEOUL COMMERCIAL AREA

성신여대입구역 1번 골목상권

성북구동선동· Area 109,299 m² · Area code 3110303 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩261.8M▼ -24.7% YoY
Stores8±0.0% YoY
Sales per store₩32.7M▼ -24.7% YoY

Reading this area Against a year earlier, estimated sales -24.7%, stores 0.0% and sales per store -24.7% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -40.4%
Stores▼ -42.9%
Sales per store▲ +4.3%
Market size
Estimated sales (quarter)
₩261.8M
vs 2024Q4
-24.7%
Estimated transactions
6,249
Per-store economics
Estimated sales per store
₩32.7M
vs a year ago
-24.7%
Per transaction
₩42K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩240.6M – ₩478.1M
20212022202320242025
₩439.3M₩261.8M
Stores8 – 14
20212022202320242025
148
Sales per store₩24.1M – ₩47.8M
20212022202320242025
₩31.4M₩32.7M
Openings0 – 4
20212022202320242025
10
Closings0 – 2
20212022202320242025
02
Franchise share10% – 22%
20212022202320242025
14%13%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -24.7%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
0.0%
Franchise share
13% (1/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
2 (22%)
Net store change
−2
Estimated sales 2024 Q1 → 2025 Q4
₩392.4M₩261.8M
Stores 2024 Q1 → 2025 Q4
108
Sales per store 2024 Q1 → 2025 Q4
₩39.2M₩32.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–114%
  • 11–1429%
  • 14–1714%
  • 17–2138%
  • 21–2414%
Age
  • 10s1%
  • 20s7%
  • 30s19%
  • 40s19%
  • 50s23%
  • 60+31%
Weekday / weekend
  • Weekday72%
  • Weekend28%
Day of week
  • Mon12%
  • Tue15%
  • Wed14%
  • Thu14%
  • Fri17%
  • Sat14%
  • Sun15%
Gender
  • Male64%
  • Female36%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩261.8M-24.7%80.0%₩32.7M-24.7%0213%Mixed
2025Q3₩240.6M-21.4%10+25.0%₩24.1M-37.1%1110%Possible crowding
2025Q2₩288.6M-22.0%100.0%₩28.9M-22.0%2010%Mixed
2025Q1₩300.9M-23.3%8-20.0%₩37.6M-4.2%0013%Shrinking
2024Q4₩347.6M-27.3%8-20.0%₩43.5M-9.1%0013%Shrinking
2024Q3₩306M-19.1%8-11.1%₩38.3M-9.0%0213%Shrinking
2024Q2₩370.2M+1.3%100.0%₩37M+1.3%0010%Mixed
2024Q1₩392.4M-7.7%10-16.7%₩39.2M+10.7%0110%Shrinking
2023Q4₩478.1M+0.3%10-23.1%₩47.8M+30.4%1020%Possible recovery
2023Q3₩378.5M-10.1%9-35.7%₩42.1M+39.8%0122%Shrinking
2023Q2₩365.6M-20.8%10-28.6%₩36.6M+10.9%0220%Shrinking
2023Q1₩425.2M+8.2%12-14.3%₩35.4M+26.3%0117%Mixed
2022Q4₩476.8M+7.3%13-7.1%₩36.7M+15.6%0115%Mixed
2022Q3₩421M+10.2%14+16.7%₩30.1M-5.5%0014%Competition inflow
2022Q2₩461.6M+1.2%140.0%₩33M+1.2%0014%Mixed
2022Q1₩392.9M-10.6%140.0%₩28.1M-10.6%0014%Mixed
2021Q4₩444.3M14₩31.7M4214%
2021Q3₩382.1M12₩31.8M0217%
2021Q2₩456.2M14₩32.6M0014%
2021Q1₩439.3M14₩31.4M1014%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.