SEOUL COMMERCIAL AREA

새절역 3번 Neighbourhood area

Eunpyeong-gu (은평구) 신사2동· Area 112,690 m² · Area code 3110452 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩378.3M▼ -32.1% YoY
Stores12▼ -7.7% YoY
Sales per store₩31.5M▼ -26.4% YoY

Reading this area Estimated sales fell 32.1% from a year earlier and stores fell 7.7%. Sales per store are down 26.4%. (vs a year earlier: Sales↓ · Stores↓ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +2.1%
Stores▼ -36.8%
Sales per store▲ +61.7%
Market size
Estimated sales (quarter)
₩378.3M
vs 2024Q4
-32.1%
Estimated transactions
9,732
Per-store economics
Estimated sales per store
₩31.5M
vs a year ago
-26.4%
Per transaction
₩39K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩352.8M – ₩608.6M
20212022202320242025
₩370.5M₩378.3M
Stores12 – 20
20212022202320242025
1912
Sales per store₩18.6M – ₩42.8M
20212022202320242025
₩19.5M₩31.5M
Openings0 – 2
20212022202320242025
10
Closings0 – 2
20212022202320242025
11
Franchise share0% – 8%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -32.1%, stores YoY -7.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
-7.7%
Franchise share
0% (0/12)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (8%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩510.6M₩378.3M
Stores 2024 Q1 → 2025 Q4
1512
Sales per store 2024 Q1 → 2025 Q4
₩34M₩31.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–111%
  • 11–1428%
  • 14–1714%
  • 17–2148%
  • 21–248%
Age
  • 10s1%
  • 20s6%
  • 30s14%
  • 40s21%
  • 50s26%
  • 60+32%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon12%
  • Tue13%
  • Wed18%
  • Thu15%
  • Fri14%
  • Sat15%
  • Sun14%
Gender
  • Male58%
  • Female42%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩378.3M-32.1%12-7.7%₩31.5M-26.4%010%Sales↓ · Stores↓ · Per store↓
2025Q3₩478M-10.4%130.0%₩36.8M-10.4%000%Sales↓ · Stores→ · Per store↓
2025Q2₩545.6M-9.7%13-13.3%₩42M+4.2%000%Sales↓ · Stores↓ · Per store↑
2025Q1₩461.3M-9.7%13-13.3%₩35.5M+4.2%000%Sales↓ · Stores↓ · Per store↑
2024Q4₩556.9M-8.5%13-13.3%₩42.8M+5.6%120%Sales↓ · Stores↓ · Per store↑
2024Q3₩533.3M-3.8%13-13.3%₩41M+11.0%028%Sales↓ · Stores↓ · Per store↑
2024Q2₩604.2M+7.1%15+7.1%₩40.3M-0.1%007%Sales↑ · Stores↑ · Per store→
2024Q1₩510.6M+6.4%150.0%₩34M+6.4%007%Sales↑ · Stores→ · Per store↑
2023Q4₩608.6M+13.3%15+7.1%₩40.6M+5.8%007%Sales↑ · Stores↑ · Per store↑
2023Q3₩554.6M+8.5%15-6.3%₩37M+15.8%217%Sales↑ · Stores↓ · Per store↑
2023Q2₩564.4M+7.1%14-17.6%₩40.3M+30.1%017%Sales↑ · Stores↓ · Per store↑
2023Q1₩479.8M+24.1%15-16.7%₩32M+48.9%217%Sales↑ · Stores↓ · Per store↑
2022Q4₩537.1M+20.5%14-22.2%₩38.4M+55.0%127%Sales↑ · Stores↓ · Per store↑
2022Q3₩510.9M+44.8%16-15.8%₩31.9M+72.0%010%Sales↑ · Stores↓ · Per store↑
2022Q2₩526.9M+41.0%17-15.0%₩31M+65.9%010%Sales↑ · Stores↓ · Per store↑
2022Q1₩386.6M+4.3%18-5.3%₩21.5M+10.1%000%Sales↑ · Stores↓ · Per store↑
2021Q4₩445.6M18₩24.8M010%
2021Q3₩352.8M19₩18.6M010%
2021Q2₩373.6M20₩18.7M100%
2021Q1₩370.5M19₩19.5M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.