SEOUL COMMERCIAL AREA

연신내역 2번 Neighbourhood area

Eunpyeong-gu (은평구) 불광2동· Area 102,295 m² · Area code 3110479 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩58M▼ -20.7% YoY
Stores7▼ -12.5% YoY
Sales per store₩8.3M▼ -9.3% YoY

Reading this area Estimated sales fell 20.7% from a year earlier and stores fell 12.5%. Sales per store are down 9.3%. (vs a year earlier: Sales↓ · Stores↓ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +17.1%
Stores±0.0%
Sales per store▲ +17.1%
Market size
Estimated sales (quarter)
₩58M
vs 2024Q4
-20.7%
Estimated transactions
3,805
Per-store economics
Estimated sales per store
₩8.3M
vs a year ago
-9.3%
Per transaction
₩15K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩38.7M – ₩165.1M
20212022202320242025
₩49.5M₩58M
Stores6 – 8
20212022202320242025
77
Sales per store₩5.5M – ₩20.6M
20212022202320242025
₩7.1M₩8.3M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -20.7%, stores YoY -12.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
-12.5%
Franchise share
0% (0/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩129.7M₩58M
Stores 2024 Q1 → 2025 Q4
87
Sales per store 2024 Q1 → 2025 Q4
₩16.2M₩8.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–068%
  • 06–110%
  • 11–1416%
  • 14–1732%
  • 17–2126%
  • 21–2417%
Age
  • 10s1%
  • 20s13%
  • 30s16%
  • 40s8%
  • 50s21%
  • 60+41%
Weekday / weekend
  • Weekday69%
  • Weekend31%
Day of week
  • Mon7%
  • Tue16%
  • Wed18%
  • Thu17%
  • Fri11%
  • Sat20%
  • Sun11%
Gender
  • Male42%
  • Female58%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩58M-20.7%7-12.5%₩8.3M-9.3%000%Sales↓ · Stores↓ · Per store↓
2025Q3₩53.9M-19.6%7-12.5%₩7.7M-8.1%010%Sales↓ · Stores↓ · Per store↓
2025Q2₩68.6M-20.9%80.0%₩8.6M-20.9%110%Sales↓ · Stores→ · Per store↓
2025Q1₩59.7M-53.9%80.0%₩7.5M-53.9%000%Sales↓ · Stores→ · Per store↓
2024Q4₩73.1M-55.8%80.0%₩9.1M-55.8%000%Sales↓ · Stores→ · Per store↓
2024Q3₩67M-33.9%80.0%₩8.4M-33.9%000%Sales↓ · Stores→ · Per store↓
2024Q2₩86.7M+53.3%8+14.3%₩10.8M+34.1%110%Sales↑ · Stores↑ · Per store↑
2024Q1₩129.7M+21.3%8+33.3%₩16.2M-9.0%000%Sales↑ · Stores↑ · Per store↓
2023Q4₩165.1M+231.2%8+33.3%₩20.6M+148.4%000%Sales↑ · Stores↑ · Per store↑
2023Q3₩101.4M+143.4%8+14.3%₩12.7M+113.0%100%Sales↑ · Stores↑ · Per store↑
2023Q2₩56.6M+14.4%70.0%₩8.1M+14.4%100%Sales↑ · Stores→ · Per store↑
2023Q1₩106.9M+176.6%6-14.3%₩17.8M+222.7%000%Sales↑ · Stores↓ · Per store↑
2022Q4₩49.9M-25.5%6-14.3%₩8.3M-13.1%120%Sales↓ · Stores↓ · Per store↓
2022Q3₩41.6M-40.0%70.0%₩5.9M-40.0%000%Sales↓ · Stores→ · Per store↓
2022Q2₩49.5M-31.5%70.0%₩7.1M-31.5%000%Sales↓ · Stores→ · Per store↓
2022Q1₩38.7M-21.9%70.0%₩5.5M-21.9%000%Sales↓ · Stores→ · Per store↓
2021Q4₩66.9M7₩9.6M000%
2021Q3₩69.4M7₩9.9M000%
2021Q2₩72.3M7₩10.3M110%
2021Q1₩49.5M7₩7.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.