SEOUL COMMERCIAL AREA

연신내우체국 Neighbourhood area

Eunpyeong-gu (은평구) 불광2동· Area 103,329 m² · Area code 3110485 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩364.8M▼ -17.9% YoY
Stores15▲ +7.1% YoY
Sales per store₩24.3M▼ -23.3% YoY

Reading this area Stores rose 7.1% from a year earlier while estimated sales stayed about the same (-17.9%), so sales per store fell 23.3%. (vs a year earlier: Sales↓ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +39.3%
Stores▲ +7.1%
Sales per store▲ +30.0%
Market size
Estimated sales (quarter)
₩364.8M
vs 2024Q4
-17.9%
Estimated transactions
9,411
Per-store economics
Estimated sales per store
₩24.3M
vs a year ago
-23.3%
Per transaction
₩39K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩261.9M – ₩463.4M
20212022202320242025
₩261.9M₩364.8M
Stores12 – 15
20212022202320242025
1415
Sales per store₩18.7M – ₩35.3M
20212022202320242025
₩18.7M₩24.3M
Openings0 – 3
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 8%
20212022202320242025
0%7%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -17.9%, stores YoY +7.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
15
vs a year ago
+7.1%
Franchise share
7% (1/15)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩433.4M₩364.8M
Stores 2024 Q1 → 2025 Q4
1315
Sales per store 2024 Q1 → 2025 Q4
₩33.3M₩24.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–064%
  • 06–112%
  • 11–1423%
  • 14–1710%
  • 17–2144%
  • 21–2416%
Age
  • 10s0%
  • 20s9%
  • 30s17%
  • 40s15%
  • 50s22%
  • 60+38%
Weekday / weekend
  • Weekday63%
  • Weekend37%
Day of week
  • Mon10%
  • Tue12%
  • Wed12%
  • Thu14%
  • Fri16%
  • Sat24%
  • Sun13%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩364.8M-17.9%15+7.1%₩24.3M-23.3%007%Sales↓ · Stores↑ · Per store↓
2025Q3₩458.3M-0.7%15+7.1%₩30.6M-7.3%007%Sales→ · Stores↑ · Per store↓
2025Q2₩449.9M-2.9%150.0%₩30M-2.9%217%Sales→ · Stores→ · Per store→
2025Q1₩388.3M-10.4%14+7.7%₩27.7M-16.8%007%Sales↓ · Stores↑ · Per store↓
2024Q4₩444.1M+5.7%14+16.7%₩31.7M-9.4%007%Sales↑ · Stores↑ · Per store↓
2024Q3₩461.4M+12.9%14+7.7%₩33M+4.9%017%Sales↑ · Stores↑ · Per store↑
2024Q2₩463.4M+0.9%15+15.4%₩30.9M-12.5%207%Sales→ · Stores↑ · Per store↓
2024Q1₩433.4M+3.4%13-7.1%₩33.3M+11.4%108%Sales↑ · Stores↓ · Per store↑
2023Q4₩420M+0.2%12-14.3%₩35M+16.9%118%Sales→ · Stores↓ · Per store↑
2023Q3₩408.6M-3.7%13-13.3%₩31.4M+11.1%110%Sales↓ · Stores↓ · Per store↑
2023Q2₩459.1M+5.5%130.0%₩35.3M+5.5%010%Sales↑ · Stores→ · Per store↑
2023Q1₩419M+7.9%140.0%₩29.9M+7.9%000%Sales↑ · Stores→ · Per store↑
2022Q4₩419.1M+6.2%140.0%₩29.9M+6.2%010%Sales↑ · Stores→ · Per store↑
2022Q3₩424.5M+18.4%150.0%₩28.3M+18.4%310%Sales↑ · Stores→ · Per store↑
2022Q2₩435.2M+11.6%13-13.3%₩33.5M+28.8%010%Sales↑ · Stores↓ · Per store↑
2022Q1₩388.4M+48.3%140.0%₩27.7M+48.3%000%Sales↑ · Stores→ · Per store↑
2021Q4₩394.5M14₩28.2M010%
2021Q3₩358.7M15₩23.9M000%
2021Q2₩389.9M15₩26M100%
2021Q1₩261.9M14₩18.7M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.