SEOUL COMMERCIAL AREA

남가좌파출소 Neighbourhood area

Seodaemun-gu (서대문구) 남가좌2동· Area 125,757 m² · Area code 3110502 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,971.9M▼ -18.8% YoY
Stores32▼ -8.6% YoY
Sales per store₩61.6M▼ -11.1% YoY

Reading this area Estimated sales fell 18.8% from a year earlier and stores fell 8.6%. Sales per store are down 11.1%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +11.0%
Stores▲ +6.7%
Sales per store▲ +4.0%
Market size
Estimated sales (quarter)
₩1,971.9M
vs 2024Q4
-18.8%
Estimated transactions
58,791
Per-store economics
Estimated sales per store
₩61.6M
vs a year ago
-11.1%
Per transaction
₩34K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,629.9M – ₩2,427.2M
20212022202320242025
₩1,776.7M₩1,971.9M
Stores30 – 36
20212022202320242025
3032
Sales per store₩49.4M – ₩69.3M
20212022202320242025
₩59.2M₩61.6M
Openings0 – 2
20212022202320242025
21
Closings0 – 3
20212022202320242025
11
Franchise share3% – 13%
20212022202320242025
13%3%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -18.8%, stores YoY -8.6%.

Competition change stores, openings, closings, franchise
Competition
Stores
32
vs a year ago
-8.6%
Franchise share
3% (1/32)
Movement
Openings (rate)
1 (3%)
Closings (rate)
1 (3%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,969.5M₩1,971.9M
Stores 2024 Q1 → 2025 Q4
3332
Sales per store 2024 Q1 → 2025 Q4
₩59.7M₩61.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–112%
  • 11–1429%
  • 14–1711%
  • 17–2145%
  • 21–2410%
Age
  • 10s0%
  • 20s5%
  • 30s13%
  • 40s29%
  • 50s27%
  • 60+25%
Weekday / weekend
  • Weekday66%
  • Weekend34%
Day of week
  • Mon10%
  • Tue12%
  • Wed14%
  • Thu14%
  • Fri15%
  • Sat20%
  • Sun14%
Gender
  • Male60%
  • Female40%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,971.9M-18.8%32-8.6%₩61.6M-11.1%113%Shrinking
2025Q3₩1,779.6M-13.0%32-11.1%₩55.6M-2.1%013%Shrinking
2025Q2₩2,080.3M+2.9%33-2.9%₩63M+6.0%113%Mixed
2025Q1₩1,785.1M-9.4%330.0%₩54.1M-9.4%133%Mixed
2024Q4₩2,427.2M+24.0%35+9.4%₩69.3M+13.4%123%Growing
2024Q3₩2,044.6M+22.2%36+16.1%₩56.8M+5.2%213%Growing
2024Q2₩2,022.1M+6.4%34+6.3%₩59.5M+0.2%106%Mixed
2024Q1₩1,969.5M+5.9%330.0%₩59.7M+5.9%106%Growing
2023Q4₩1,957.3M-9.3%32-3.0%₩61.2M-6.5%106%Shrinking
2023Q3₩1,673.3M-25.0%31-6.1%₩54M-20.2%016%Shrinking
2023Q2₩1,900M-12.7%32-3.0%₩59.4M-10.0%016%Shrinking
2023Q1₩1,860.4M+14.1%330.0%₩56.4M+14.1%006%Growing
2022Q4₩2,158M+19.1%33+3.1%₩65.4M+15.5%006%Growing
2022Q3₩2,231M+33.7%330.0%₩67.6M+33.7%006%Growing
2022Q2₩2,176.9M+20.2%33+6.5%₩66M+13.0%016%Growing
2022Q1₩1,629.9M-8.3%33+10.0%₩49.4M-16.6%109%Possible crowding
2021Q4₩1,811.8M32₩56.6M019%
2021Q3₩1,669M33₩50.6M209%
2021Q2₩1,810.5M31₩58.4M2210%
2021Q1₩1,776.7M30₩59.2M2113%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.