SEOUL COMMERCIAL AREA

서울여자간호대학교 Neighbourhood area

Seodaemun-gu (서대문구) 홍제3동· Area 59,337 m² · Area code 3110528 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩450.8M▼ -2.1% YoY
Stores13±0.0% YoY
Sales per store₩34.7M▼ -2.1% YoY

Reading this area Against a year earlier, estimated sales -2.1%, stores 0.0% and sales per store -2.1% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +113.4%
Stores▲ +8.3%
Sales per store▲ +97.0%
Market size
Estimated sales (quarter)
₩450.8M
vs 2024Q4
-2.1%
Estimated transactions
16,858
Per-store economics
Estimated sales per store
₩34.7M
vs a year ago
-2.1%
Per transaction
₩27K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩72.7M – ₩472M
20212022202320242025
₩211.2M₩450.8M
Stores10 – 13
20212022202320242025
1213
Sales per store₩6.1M – ₩39.3M
20212022202320242025
₩17.6M₩34.7M
Openings0 – 2
20212022202320242025
02
Closings0 – 2
20212022202320242025
01
Franchise share8% – 17%
20212022202320242025
17%8%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
13
vs a year ago
0.0%
Franchise share
8% (1/13)
Movement
Openings (rate)
2 (14%)
Closings (rate)
1 (7%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩197.3M₩450.8M
Stores 2024 Q1 → 2025 Q4
1113
Sales per store 2024 Q1 → 2025 Q4
₩17.9M₩34.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–111%
  • 11–1435%
  • 14–1729%
  • 17–2132%
  • 21–243%
Age
  • 10s0%
  • 20s2%
  • 30s35%
  • 40s14%
  • 50s23%
  • 60+26%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon12%
  • Tue11%
  • Wed19%
  • Thu19%
  • Fri11%
  • Sat15%
  • Sun12%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩450.8M-2.1%130.0%₩34.7M-2.1%218%Mixed
2025Q3₩380.3M+21.5%12-7.7%₩31.7M+31.6%008%Mixed
2025Q2₩472M+113.5%120.0%₩39.3M+113.5%008%Growing
2025Q1₩406.7M+106.1%12+9.1%₩33.9M+88.9%018%Growing
2024Q4₩460.5M+122.8%13+18.2%₩35.4M+88.5%008%Growing
2024Q3₩313M+49.3%13+18.2%₩24.1M+26.3%108%Growing
2024Q2₩221M+14.8%12+20.0%₩18.4M-4.3%108%Competition inflow
2024Q1₩197.3M+10.2%11+10.0%₩17.9M+0.2%009%Mixed
2023Q4₩206.7M-13.3%11+10.0%₩18.8M-21.2%009%Possible crowding
2023Q3₩209.6M-4.8%110.0%₩19.1M-4.8%109%Mixed
2023Q2₩192.6M+48.2%10-16.7%₩19.3M+77.8%0010%Mixed
2023Q1₩179M+146.1%10-16.7%₩17.9M+195.3%0010%Mixed
2022Q4₩238.5M+131.2%10-16.7%₩23.8M+177.4%0110%Mixed
2022Q3₩220.2M+2.1%11-8.3%₩20M+11.4%129%Possible recovery
2022Q2₩129.9M-42.2%12+9.1%₩10.8M-47.0%008%Possible crowding
2022Q1₩72.7M-65.6%120.0%₩6.1M-65.6%008%Mixed
2021Q4₩103.2M12₩8.6M008%
2021Q3₩215.7M12₩18M108%
2021Q2₩224.9M11₩20.4M029%
2021Q1₩211.2M12₩17.6M0017%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.