SEOUL COMMERCIAL AREA

충정로역 7번 골목상권

서대문구북아현동· Area 39,228 m² · Area code 3110533 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

가구 2025 Q4 · Seoul data

Estimated sales (quarter)₩46.5M▼ -42.8% YoY
Stores4±0.0% YoY
Sales per store₩11.6M▼ -42.8% YoY

Reading this area Against a year earlier, estimated sales -42.8%, stores 0.0% and sales per store -42.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -76.8%
Stores▼ -20.0%
Sales per store▼ -71.0%
Market size
Estimated sales (quarter)
₩46.5M
vs 2024Q4
-42.8%
Estimated transactions
62
Per-store economics
Estimated sales per store
₩11.6M
vs a year ago
-42.8%
Per transaction
₩750K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩21.7M – ₩272.8M
20212022202320242025
₩200.3M₩46.5M
Stores4 – 5
20212022202320242025
54
Sales per store₩5.4M – ₩54.6M
20212022202320242025
₩40.1M₩11.6M
Openings0 – 0
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -42.8%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩27.6M₩46.5M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩6.9M₩11.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1430%
  • 14–1767%
  • 17–213%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s12%
  • 40s0%
  • 50s3%
  • 60+86%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon12%
  • Tue7%
  • Wed0%
  • Thu50%
  • Fri30%
  • Sat0%
  • Sun0%
Gender
  • Male7%
  • Female93%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩46.5M-42.8%40.0%₩11.6M-42.8%000%Mixed
2025Q3₩21.7M-60.3%40.0%₩5.4M-60.3%000%Mixed
2025Q2₩31.6M-22.9%40.0%₩7.9M-22.9%000%Mixed
2025Q1₩120.9M+337.5%40.0%₩30.2M+337.5%000%Growing
2024Q4₩81.2M+5.7%40.0%₩20.3M+5.7%000%Growing
2024Q3₩54.8M-69.1%40.0%₩13.7M-69.1%000%Mixed
2024Q2₩40.9M-41.8%40.0%₩10.2M-41.8%000%Mixed
2024Q1₩27.6M-54.7%4-20.0%₩6.9M-43.3%000%Shrinking
2023Q4₩76.8M-33.6%4-20.0%₩19.2M-17.0%000%Shrinking
2023Q3₩177.4M+192.0%4-20.0%₩44.3M+265.0%000%Mixed
2023Q2₩70.4M-49.1%4-20.0%₩17.6M-36.4%010%Shrinking
2023Q1₩61M-48.8%50.0%₩12.2M-48.8%000%Mixed
2022Q4₩115.7M-38.6%50.0%₩23.1M-38.6%000%Mixed
2022Q3₩60.7M-77.7%50.0%₩12.1M-77.7%000%Mixed
2022Q2₩138.3M-28.4%50.0%₩27.7M-28.4%000%Mixed
2022Q1₩119.2M-40.5%50.0%₩23.8M-40.5%000%Mixed
2021Q4₩188.5M5₩37.7M000%
2021Q3₩272.8M5₩54.6M000%
2021Q2₩193.3M5₩38.7M000%
2021Q1₩200.3M5₩40.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.