SEOUL COMMERCIAL AREA

경기대학교 Neighbourhood area

Seodaemun-gu (서대문구) 충현동· Area 71,787 m² · Area code 3110534 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩31.4M▲ +64.3% YoY
Stores5▼ -16.7% YoY
Sales per store₩6.3M▲ +97.2% YoY

Reading this area Against a year earlier, estimated sales +64.3%, stores -16.7% and sales per store +97.2% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +17.5%
Stores±0.0%
Sales per store▲ +17.5%
Market size
Estimated sales (quarter)
₩31.4M
vs 2024Q4
+64.3%
Estimated transactions
1,016
Per-store economics
Estimated sales per store
₩6.3M
vs a year ago
+97.2%
Per transaction
₩31K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩10.6M – ₩33.9M
20212022202320242025
₩26.7M₩31.4M
Stores5 – 7
20212022202320242025
55
Sales per store₩1.5M – ₩6.3M
20212022202320242025
₩5.3M₩6.3M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 20%
20212022202320242025
20%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +64.3%, stores YoY -16.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
-16.7%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩22.8M₩31.4M
Stores 2024 Q1 → 2025 Q4
75
Sales per store 2024 Q1 → 2025 Q4
₩3.3M₩6.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1451%
  • 14–1718%
  • 17–2131%
  • 21–240%
Age
  • 10s2%
  • 20s8%
  • 30s24%
  • 40s14%
  • 50s25%
  • 60+26%
Weekday / weekend
  • Weekday83%
  • Weekend17%
Day of week
  • Mon8%
  • Tue21%
  • Wed14%
  • Thu13%
  • Fri27%
  • Sat15%
  • Sun2%
Gender
  • Male52%
  • Female48%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩31.4M+64.3%5-16.7%₩6.3M+97.2%000%Mixed
2025Q3₩16.5M+54.6%5-28.6%₩3.3M+116.5%000%Mixed
2025Q2₩17.1M-33.3%5-28.6%₩3.4M-6.7%000%Shrinking
2025Q1₩21.6M-5.2%5-28.6%₩4.3M+32.7%120%Shrinking
2024Q4₩19.1M-25.1%60.0%₩3.2M-25.1%010%Mixed
2024Q3₩10.6M-48.8%7+16.7%₩1.5M-56.1%000%Possible crowding
2024Q2₩25.7M-5.1%7+16.7%₩3.7M-18.6%000%Possible crowding
2024Q1₩22.8M-9.3%7+16.7%₩3.3M-22.3%100%Possible crowding
2023Q4₩25.5M-2.3%60.0%₩4.2M-2.3%000%Mixed
2023Q3₩20.8M-22.6%60.0%₩3.5M-22.6%000%Mixed
2023Q2₩27.1M-16.1%60.0%₩4.5M-16.1%110%Mixed
2023Q1₩25.2M+98.4%60.0%₩4.2M+98.4%000%Growing
2022Q4₩26.1M-23.0%60.0%₩4.4M-23.0%000%Mixed
2022Q3₩26.8M+51.7%6+20.0%₩4.5M+26.5%000%Growing
2022Q2₩32.3M+19.1%6+20.0%₩5.4M-0.7%000%Mixed
2022Q1₩12.7M-52.5%6+20.0%₩2.1M-60.4%010%Possible crowding
2021Q4₩33.9M6₩5.7M1017%
2021Q3₩17.7M5₩3.5M0020%
2021Q2₩27.1M5₩5.4M0020%
2021Q1₩26.7M5₩5.3M0020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.