SEOUL COMMERCIAL AREA

성산중학교 골목상권

마포구합정동· Area 100,801 m² · Area code 3110559 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩482.6M▲ +2.2% YoY
Stores18▼ -10.0% YoY
Sales per store₩26.8M▲ +13.6% YoY

Reading this area Stores fell 10.0% from a year earlier while estimated sales held at +2.2%, so sales per store rose 13.6%. (descriptive pattern: Possible recovery)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +54.0%
Stores▲ +50.0%
Sales per store▲ +2.6%
Market size
Estimated sales (quarter)
₩482.6M
vs 2024Q4
+2.2%
Estimated transactions
14,595
Per-store economics
Estimated sales per store
₩26.8M
vs a year ago
+13.6%
Per transaction
₩33K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩270.8M – ₩900.1M
20212022202320242025
₩313.5M₩482.6M
Stores12 – 22
20212022202320242025
1218
Sales per store₩18.6M – ₩40.9M
20212022202320242025
₩26.1M₩26.8M
Openings0 – 2
20212022202320242025
01
Closings0 – 3
20212022202320242025
02
Franchise share0% – 5%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +2.2%, stores YoY -10.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
18
vs a year ago
-10.0%
Franchise share
0% (0/18)
Movement
Openings (rate)
1 (6%)
Closings (rate)
2 (11%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩426.7M₩482.6M
Stores 2024 Q1 → 2025 Q4
2018
Sales per store 2024 Q1 → 2025 Q4
₩21.3M₩26.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0612%
  • 06–110%
  • 11–148%
  • 14–1711%
  • 17–2130%
  • 21–2439%
Age
  • 10s2%
  • 20s38%
  • 30s42%
  • 40s10%
  • 50s6%
  • 60+1%
Weekday / weekend
  • Weekday58%
  • Weekend42%
Day of week
  • Mon9%
  • Tue6%
  • Wed13%
  • Thu11%
  • Fri19%
  • Sat26%
  • Sun17%
Gender
  • Male50%
  • Female50%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩482.6M+2.2%18-10.0%₩26.8M+13.6%120%Possible recovery
2025Q3₩454.5M-49.5%19-13.6%₩23.9M-41.5%010%Shrinking
2025Q2₩374.7M-20.5%19-13.6%₩19.7M-8.0%015%Shrinking
2025Q1₩371.9M-12.8%200.0%₩18.6M-12.8%005%Mixed
2024Q4₩472.1M-11.8%20+5.3%₩23.6M-16.2%025%Possible crowding
2024Q3₩900.1M+83.4%22+29.4%₩40.9M+41.7%215%Growing
2024Q2₩471.5M-8.9%22+29.4%₩21.4M-29.6%200%Possible crowding
2024Q1₩426.7M-0.6%20+11.1%₩21.3M-10.5%210%Possible crowding
2023Q4₩535.2M+7.8%19+11.8%₩28.2M-3.6%200%Competition inflow
2023Q3₩490.7M-11.1%17+13.3%₩28.9M-21.5%000%Possible crowding
2023Q2₩517.8M-9.6%17+21.4%₩30.5M-25.5%230%Possible crowding
2023Q1₩429.2M+58.5%18+50.0%₩23.8M+5.6%100%Growing
2022Q4₩496.6M+21.5%17+41.7%₩29.2M-14.3%200%Competition inflow
2022Q3₩551.7M+74.6%15+25.0%₩36.8M+39.6%100%Growing
2022Q2₩572.6M+25.3%14+7.7%₩40.9M+16.3%200%Growing
2022Q1₩270.8M-13.6%120.0%₩22.6M-13.6%000%Mixed
2021Q4₩408.9M12₩34.1M000%
2021Q3₩316.1M12₩26.3M010%
2021Q2₩457.1M13₩35.2M210%
2021Q1₩313.5M12₩26.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.