SEOUL COMMERCIAL AREA

방배초등학교 골목상권

서초구방배4동· Area 103,888 m² · Area code 3110907 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩339.8M▼ -14.7% YoY
Stores17▲ +6.3% YoY
Sales per store₩20M▼ -19.7% YoY

Reading this area Stores rose 6.3% from a year earlier while estimated sales stayed about the same (-14.7%), so sales per store fell 19.7%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -12.5%
Stores▼ -5.6%
Sales per store▼ -7.3%
Market size
Estimated sales (quarter)
₩339.8M
vs 2024Q4
-14.7%
Estimated transactions
8,729
Per-store economics
Estimated sales per store
₩20M
vs a year ago
-19.7%
Per transaction
₩39K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩323M – ₩511.6M
20212022202320242025
₩388.3M₩339.8M
Stores14 – 19
20212022202320242025
1817
Sales per store₩19M – ₩34.1M
20212022202320242025
₩21.6M₩20M
Openings0 – 4
20212022202320242025
01
Closings0 – 2
20212022202320242025
01
Franchise share5% – 29%
20212022202320242025
6%24%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -14.7%, stores YoY +6.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
17
vs a year ago
+6.3%
Franchise share
24% (4/17)
Movement
Openings (rate)
1 (5%)
Closings (rate)
1 (5%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩429.8M₩339.8M
Stores 2024 Q1 → 2025 Q4
1717
Sales per store 2024 Q1 → 2025 Q4
₩25.3M₩20M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1443%
  • 14–1711%
  • 17–2134%
  • 21–249%
Age
  • 10s0%
  • 20s4%
  • 30s12%
  • 40s20%
  • 50s34%
  • 60+30%
Weekday / weekend
  • Weekday83%
  • Weekend17%
Day of week
  • Mon17%
  • Tue15%
  • Wed17%
  • Thu18%
  • Fri16%
  • Sat15%
  • Sun1%
Gender
  • Male73%
  • Female27%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩339.8M-14.7%17+6.3%₩20M-19.7%1124%Possible crowding
2025Q3₩323M-10.0%170.0%₩19M-10.0%2124%Mixed
2025Q2₩403.4M-8.4%16-5.9%₩25.2M-2.7%0025%Shrinking
2025Q1₩352.2M-18.0%16-5.9%₩22M-12.9%0025%Shrinking
2024Q4₩398.5M-8.7%16-5.9%₩24.9M-3.0%0125%Shrinking
2024Q3₩358.9M-17.6%170.0%₩21.1M-17.6%1124%Mixed
2024Q2₩440.6M+5.1%170.0%₩25.9M+5.1%0024%Growing
2024Q1₩429.8M-0.3%17+21.4%₩25.3M-17.9%0024%Possible crowding
2023Q4₩436.5M+15.2%17+6.3%₩25.7M+8.4%0024%Growing
2023Q3₩435.4M-1.6%17+21.4%₩25.6M-19.0%1124%Possible crowding
2023Q2₩419M-18.1%17+13.3%₩24.6M-27.7%3024%Possible crowding
2023Q1₩431M+32.8%14-6.7%₩30.8M+42.3%0229%Mixed
2022Q4₩378.9M-7.4%160.0%₩23.7M-7.4%4125%Mixed
2022Q3₩442.7M+27.7%14-17.6%₩31.6M+55.1%0121%Mixed
2022Q2₩511.6M+21.6%15-21.1%₩34.1M+54.0%1020%Mixed
2022Q1₩324.5M-16.4%15-16.7%₩21.6M+0.3%1213%Shrinking
2021Q4₩409.1M16₩25.6M0113%
2021Q3₩346.6M17₩20.4M1212%
2021Q2₩420.7M19₩22.1M105%
2021Q1₩388.3M18₩21.6M006%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.