SEOUL COMMERCIAL AREA

서래초등학교 Neighbourhood area

Seocho-gu (서초구) 방배본동· Area 76,657 m² · Area code 3110915 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

화초 2025 Q4 · Seoul data

Estimated sales (quarter)₩2.9M▼ -81.6% YoY
Stores5▲ +25.0% YoY
Sales per store₩572K▼ -85.3% YoY

Reading this area Stores rose 25.0% from a year earlier while estimated sales stayed about the same (-81.6%), so sales per store fell 85.3%. (vs a year earlier: Sales↓ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -96.2%
Stores▲ +25.0%
Sales per store▼ -97.0%
Market size
Estimated sales (quarter)
₩2.9M
vs 2024Q4
-81.6%
Estimated transactions
41
Per-store economics
Estimated sales per store
₩572K
vs a year ago
-85.3%
Per transaction
₩70K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2.9M – ₩77.7M
20212022202320242025
₩75.8M₩2.9M
Stores4 – 5
20212022202320242025
45
Sales per store₩572K – ₩19.4M
20212022202320242025
₩18.9M₩572K
Openings0 – 1
20212022202320242025
01
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -81.6%, stores YoY +25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
+25.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
1 (20%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩48.2M₩2.9M
Stores 2024 Q1 → 2025 Q4
45
Sales per store 2024 Q1 → 2025 Q4
₩12.1M₩572K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–17100%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s100%
  • 50s0%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue0%
  • Wed0%
  • Thu0%
  • Fri100%
  • Sat0%
  • Sun0%
Gender
  • Male0%
  • Female100%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩2.9M-81.6%5+25.0%₩572K-85.3%100%Sales↓ · Stores↑ · Per store↓
2025Q3₩9M40.0%₩2.2M110%
2025Q2₩13.1M-69.5%40.0%₩3.3M-69.5%000%Sales↓ · Stores→ · Per store↓
2025Q140.0%000%
2024Q4₩15.5M-69.8%40.0%₩3.9M-69.8%000%Sales↓ · Stores→ · Per store↓
2024Q340.0%000%
2024Q2₩42.9M+191.7%40.0%₩10.7M+191.7%000%Sales↑ · Stores→ · Per store↑
2024Q1₩48.2M+25.5%40.0%₩12.1M+25.5%000%Sales↑ · Stores→ · Per store↑
2023Q4₩51.5M+85.3%40.0%₩12.9M+85.3%000%Sales↑ · Stores→ · Per store↑
2023Q3₩34.3M+320.0%40.0%₩8.6M+320.0%000%Sales↑ · Stores→ · Per store↑
2023Q2₩14.7M-50.0%40.0%₩3.7M-50.0%000%Sales↓ · Stores→ · Per store↓
2023Q1₩38.4M-29.5%40.0%₩9.6M-29.5%000%Sales↓ · Stores→ · Per store↓
2022Q4₩27.8M-64.2%40.0%₩7M-64.2%000%Sales↓ · Stores→ · Per store↓
2022Q3₩8.2M-84.3%40.0%₩2M-84.3%000%Sales↓ · Stores→ · Per store↓
2022Q2₩29.4M-53.9%40.0%₩7.4M-53.9%000%Sales↓ · Stores→ · Per store↓
2022Q1₩54.5M-28.1%40.0%₩13.6M-28.1%000%Sales↓ · Stores→ · Per store↓
2021Q4₩77.7M4₩19.4M000%
2021Q3₩52.2M4₩13.1M000%
2021Q2₩63.9M4₩16M000%
2021Q1₩75.8M4₩18.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.