SEOUL COMMERCIAL AREA

염곡동 구룡사(포이동성당) Neighbourhood area

Seocho-gu (서초구) 양재2동· Area 252,432 m² · Area code 3110942 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩3,600.1M▼ -13.8% YoY
Stores42▲ +2.4% YoY
Sales per store₩85.7M▼ -15.8% YoY

Reading this area Against a year earlier, estimated sales -13.8%, stores +2.4% and sales per store -15.8% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +48.7%
Stores±0.0%
Sales per store▲ +48.7%
Market size
Estimated sales (quarter)
₩3,600.1M
vs 2024Q4
-13.8%
Estimated transactions
52,688
Per-store economics
Estimated sales per store
₩85.7M
vs a year ago
-15.8%
Per transaction
₩68K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2,005.3M – ₩4,336.3M
20212022202320242025
₩2,421.3M₩3,600.1M
Stores37 – 42
20212022202320242025
4242
Sales per store₩54.2M – ₩103.2M
20212022202320242025
₩57.6M₩85.7M
Openings0 – 2
20212022202320242025
22
Closings0 – 3
20212022202320242025
31
Franchise share7% – 16%
20212022202320242025
14%7%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -13.8%, stores YoY +2.4%.

Competition change stores, openings, closings, franchise
Competition
Stores
42
vs a year ago
+2.4%
Franchise share
7% (3/42)
Movement
Openings (rate)
2 (4%)
Closings (rate)
1 (2%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩4,192M₩3,600.1M
Stores 2024 Q1 → 2025 Q4
4242
Sales per store 2024 Q1 → 2025 Q4
₩99.8M₩85.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1431%
  • 14–174%
  • 17–2148%
  • 21–2416%
Age
  • 10s0%
  • 20s7%
  • 30s24%
  • 40s26%
  • 50s23%
  • 60+19%
Weekday / weekend
  • Weekday86%
  • Weekend14%
Day of week
  • Mon17%
  • Tue18%
  • Wed18%
  • Thu19%
  • Fri15%
  • Sat8%
  • Sun6%
Gender
  • Male69%
  • Female31%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩3,600.1M-13.8%42+2.4%₩85.7M-15.8%217%Sales↓ · Stores→ · Per store↓
2025Q3₩3,590.1M-6.0%41-2.4%₩87.6M-3.7%117%Sales↓ · Stores→ · Per store↓
2025Q2₩3,556.6M-7.7%410.0%₩86.7M-7.7%107%Sales↓ · Stores→ · Per store↓
2025Q1₩3,431.1M-18.2%40-4.8%₩85.8M-14.1%018%Sales↓ · Stores↓ · Per store↓
2024Q4₩4,174.6M-3.7%41-2.4%₩101.8M-1.4%127%Sales↓ · Stores→ · Per store→
2024Q3₩3,817.8M+1.8%420.0%₩90.9M+1.8%227%Sales→ · Stores→ · Per store→
2024Q2₩3,853.2M+26.1%410.0%₩94M+26.1%1210%Sales↑ · Stores→ · Per store↑
2024Q1₩4,192M+43.4%42+7.7%₩99.8M+33.2%0010%Sales↑ · Stores↑ · Per store↑
2023Q4₩4,336.3M+39.4%42+13.5%₩103.2M+22.8%2210%Sales↑ · Stores↑ · Per store↑
2023Q3₩3,751.1M+31.2%42+13.5%₩89.3M+15.6%1010%Sales↑ · Stores↑ · Per store↑
2023Q2₩3,056.9M+3.6%41+10.8%₩74.6M-6.5%2110%Sales↑ · Stores↑ · Per store↓
2023Q1₩2,923.3M+45.8%39+5.4%₩75M+38.3%2013%Sales↑ · Stores↑ · Per store↑
2022Q4₩3,110.1M+6.9%37-5.1%₩84.1M+12.7%0014%Sales↑ · Stores↓ · Per store↑
2022Q3₩2,859.1M+29.8%37-7.5%₩77.3M+40.4%1214%Sales↑ · Stores↓ · Per store↑
2022Q2₩2,950M+1.3%37-9.8%₩79.7M+12.3%1016%Sales→ · Stores↓ · Per store↑
2022Q1₩2,005.3M-17.2%37-11.9%₩54.2M-6.0%0214%Sales↓ · Stores↓ · Per store↓
2021Q4₩2,908.6M39₩74.6M0113%
2021Q3₩2,202.1M40₩55.1M1213%
2021Q2₩2,911.6M41₩71M1312%
2021Q1₩2,421.3M42₩57.6M2314%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.