SEOUL COMMERCIAL AREA

청계산원터골 골목상권

서초구양재2동· Area 17,189 m² · Area code 3110946 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩420.1M▼ -41.8% YoY
Stores8▲ +14.3% YoY
Sales per store₩52.5M▼ -49.0% YoY

Reading this area Stores rose 14.3% from a year earlier while estimated sales stayed about the same (-41.8%), so sales per store fell 49.0%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -7.7%
Stores▼ -20.0%
Sales per store▲ +15.4%
Market size
Estimated sales (quarter)
₩420.1M
vs 2024Q4
-41.8%
Estimated transactions
6,729
Per-store economics
Estimated sales per store
₩52.5M
vs a year ago
-49.0%
Per transaction
₩62K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩376.1M – ₩1,003.8M
20212022202320242025
₩455M₩420.1M
Stores7 – 10
20212022202320242025
108
Sales per store₩45.5M – ₩143.4M
20212022202320242025
₩45.5M₩52.5M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share10% – 14%
20212022202320242025
10%13%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -41.8%, stores YoY +14.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
+14.3%
Franchise share
13% (1/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩575.2M₩420.1M
Stores 2024 Q1 → 2025 Q4
78
Sales per store 2024 Q1 → 2025 Q4
₩82.2M₩52.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–114%
  • 11–1445%
  • 14–1732%
  • 17–2119%
  • 21–240%
Age
  • 10s0%
  • 20s5%
  • 30s18%
  • 40s16%
  • 50s23%
  • 60+38%
Weekday / weekend
  • Weekday54%
  • Weekend46%
Day of week
  • Mon9%
  • Tue7%
  • Wed14%
  • Thu10%
  • Fri15%
  • Sat23%
  • Sun23%
Gender
  • Male73%
  • Female27%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩420.1M-41.8%8+14.3%₩52.5M-49.0%0013%Possible crowding
2025Q3₩376.1M-31.6%8+14.3%₩47M-40.1%0013%Possible crowding
2025Q2₩570.3M-31.3%8+14.3%₩71.3M-39.9%1013%Possible crowding
2025Q1₩449.5M-21.8%70.0%₩64.2M-21.8%0014%Mixed
2024Q4₩721.3M-11.4%70.0%₩103M-11.4%0014%Mixed
2024Q3₩549.5M+2.0%70.0%₩78.5M+2.0%0014%Mixed
2024Q2₩830.2M+1.9%70.0%₩118.6M+1.9%0014%Mixed
2024Q1₩575.2M-8.3%70.0%₩82.2M-8.3%0014%Mixed
2023Q4₩814.4M+17.1%70.0%₩116.3M+17.1%0014%Growing
2023Q3₩538.5M-7.1%70.0%₩76.9M-7.1%0014%Mixed
2023Q2₩814.5M-18.9%70.0%₩116.4M-18.9%1114%Mixed
2023Q1₩627.5M+49.8%70.0%₩89.6M+49.8%0014%Growing
2022Q4₩695.3M+12.8%70.0%₩99.3M+12.8%0014%Growing
2022Q3₩579.7M+29.6%7-22.2%₩82.8M+66.6%0014%Mixed
2022Q2₩1,003.8M+65.2%7-30.0%₩143.4M+136.0%0014%Mixed
2022Q1₩418.9M-7.9%7-30.0%₩59.8M+31.5%0014%Shrinking
2021Q4₩616.2M7₩88M0214%
2021Q3₩447.4M9₩49.7M0111%
2021Q2₩607.7M10₩60.8M0010%
2021Q1₩455M10₩45.5M0010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.