SEOUL COMMERCIAL AREA

논현목련공원 골목상권

강남구논현1동· Area 21,629 m² · Area code 3110952 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩74.4M▲ +44.8% YoY
Stores11▼ -8.3% YoY
Sales per store₩6.8M▲ +57.9% YoY

Reading this area Against a year earlier, estimated sales +44.8%, stores -8.3% and sales per store +57.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2023 Q1 → 2025 Q4
Estimated sales▲ +466.5%
Stores▲ +120.0%
Sales per store▲ +157.5%
Market size
Estimated sales (quarter)
₩74.4M
vs 2024Q4
+44.8%
Estimated transactions
2,149
Per-store economics
Estimated sales per store
₩6.8M
vs a year ago
+57.9%
Per transaction
₩35K
Quarter-by-quarter series (17 quarters)

Full series 2021 Q4 → 2025 Q4 · 17 quarters

Estimated sales (quarter)₩13.1M – ₩83.4M
20212022202320242025
₩74.4M
Stores1 – 13
20212022202320242025
111
Sales per store₩2.6M – ₩8.5M
20212022202320242025
₩6.8M
Openings0 – 4
20212022202320242025
10
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +44.8%, stores YoY -8.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
-8.3%
Franchise share
0% (0/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩76.5M₩74.4M
Stores 2024 Q1 → 2025 Q4
911
Sales per store 2024 Q1 → 2025 Q4
₩8.5M₩6.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–067%
  • 06–1121%
  • 11–1439%
  • 14–177%
  • 17–2121%
  • 21–244%
Age
  • 10s0%
  • 20s4%
  • 30s22%
  • 40s36%
  • 50s31%
  • 60+7%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon16%
  • Tue18%
  • Wed16%
  • Thu11%
  • Fri9%
  • Sat12%
  • Sun17%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (17, from 2021 Q4)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩74.4M+44.8%11-8.3%₩6.8M+57.9%000%Mixed
2025Q3₩83.4M+66.5%110.0%₩7.6M+66.5%000%Growing
2025Q2₩68.3M+32.0%11-8.3%₩6.2M+44.0%020%Mixed
2025Q1₩60.7M-20.7%13+44.4%₩4.7M-45.1%210%Possible crowding
2024Q4₩51.4M+36.8%12+50.0%₩4.3M-8.8%100%Competition inflow
2024Q3₩50.1M+41.8%11+57.1%₩4.6M-9.8%120%Competition inflow
2024Q2₩51.8M+82.7%12+100.0%₩4.3M-8.7%410%Competition inflow
2024Q1₩76.5M+482.1%9+80.0%₩8.5M+223.4%100%Growing
2023Q4₩37.6M8+700.0%₩4.7M100%
2023Q3₩35.3M7+600.0%₩5M210%
2023Q2₩28.3M6+500.0%₩4.7M100%
2023Q1₩13.1M5+400.0%₩2.6M400%
2022Q410.0%000%
2022Q31000%
2022Q21000%
2022Q11000%
2021Q41100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.