SEOUL COMMERCIAL AREA

송파나루역 1번(송리단길) 골목상권

송파구송파1동· Area 191,523 m² · Area code 3111013 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩304.9M▼ -10.6% YoY
Stores11▲ +10.0% YoY
Sales per store₩27.7M▼ -18.8% YoY

Reading this area Stores rose 10.0% from a year earlier while estimated sales stayed about the same (-10.6%), so sales per store fell 18.8%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +46.9%
Stores▲ +57.1%
Sales per store▼ -6.5%
Market size
Estimated sales (quarter)
₩304.9M
vs 2024Q4
-10.6%
Estimated transactions
10,526
Per-store economics
Estimated sales per store
₩27.7M
vs a year ago
-18.8%
Per transaction
₩29K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩207.6M – ₩395.1M
20212022202320242025
₩207.6M₩304.9M
Stores7 – 12
20212022202320242025
711
Sales per store₩26.9M – ₩43.6M
20212022202320242025
₩29.7M₩27.7M
Openings0 – 4
20212022202320242025
00
Closings0 – 3
20212022202320242025
10
Franchise share17% – 33%
20212022202320242025
29%18%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -10.6%, stores YoY +10.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
11
vs a year ago
+10.0%
Franchise share
18% (2/11)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩384M₩304.9M
Stores 2024 Q1 → 2025 Q4
1111
Sales per store 2024 Q1 → 2025 Q4
₩34.9M₩27.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–065%
  • 06–110%
  • 11–1418%
  • 14–1724%
  • 17–2139%
  • 21–2413%
Age
  • 10s3%
  • 20s41%
  • 30s33%
  • 40s12%
  • 50s9%
  • 60+2%
Weekday / weekend
  • Weekday56%
  • Weekend44%
Day of week
  • Mon9%
  • Tue7%
  • Wed12%
  • Thu14%
  • Fri15%
  • Sat23%
  • Sun21%
Gender
  • Male36%
  • Female64%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩304.9M-10.6%11+10.0%₩27.7M-18.8%0018%Possible crowding
2025Q3₩323.6M-0.6%11+10.0%₩29.4M-9.6%0018%Possible crowding
2025Q2₩295.7M-22.0%110.0%₩26.9M-22.0%0018%Mixed
2025Q1₩332.8M-13.3%110.0%₩30.3M-13.3%1018%Mixed
2024Q4₩341.2M-13.3%10-16.7%₩34.1M+4.0%1120%Shrinking
2024Q3₩325.6M-15.7%10-16.7%₩32.6M+1.1%0120%Shrinking
2024Q2₩379.1M-4.0%110.0%₩34.5M-4.0%0018%Mixed
2024Q1₩384M-1.4%11-8.3%₩34.9M+7.6%0118%Possible recovery
2023Q4₩393.8M+0.2%12+9.1%₩32.8M-8.2%0017%Possible crowding
2023Q3₩386.3M-0.2%12+33.3%₩32.2M-25.2%1017%Possible crowding
2023Q2₩395.1M+0.7%11+22.2%₩35.9M-17.6%0218%Possible crowding
2023Q1₩389.5M+8.4%12+33.3%₩32.5M-18.7%1025%Competition inflow
2022Q4₩393M+1.2%11+22.2%₩35.7M-17.2%2027%Possible crowding
2022Q3₩387.2M+14.9%9+12.5%₩43M+2.2%2133%Mixed
2022Q2₩392.2M+44.9%9+12.5%₩43.6M+28.8%0022%Growing
2022Q1₩359.3M+73.1%9+28.6%₩39.9M+34.6%0022%Growing
2021Q4₩388.2M9₩43.1M1022%
2021Q3₩336.9M8₩42.1M0025%
2021Q2₩270.7M8₩33.8M4325%
2021Q1₩207.6M7₩29.7M0129%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.