SEOUL COMMERCIAL AREA

석촌역 3번 Neighbourhood area

Songpa-gu (송파구) 송파1동· Area 226,584 m² · Area code 3111015 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의류 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores9▼ -25.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q2
Estimated sales▲ +148.2%
Stores▼ -20.0%
Sales per store▲ +210.3%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩13.7M – ₩152M
20212022202320242025
₩30.4M
Stores9 – 15
20212022202320242025
159
Sales per store₩979K – ₩12.7M
20212022202320242025
₩2M
Openings0 – 1
20212022202320242025
00
Closings0 – 3
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
-25.0%
Franchise share
0% (0/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩79.5M
Stores 2024 Q1 → 2025 Q4
129
Sales per store 2024 Q1 → 2025 Q4
₩6.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–147%
  • 14–1749%
  • 17–2145%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s1%
  • 50s7%
  • 60+92%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon2%
  • Tue30%
  • Wed11%
  • Thu33%
  • Fri2%
  • Sat22%
  • Sun0%
Gender
  • Male18%
  • Female82%

Each split's share of estimated sales in 2025 Q2.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q49-25.0%000%
2025Q39-25.0%030%
2025Q2₩75.5M-50.3%120.0%₩6.3M-50.3%000%Sales↓ · Stores→ · Per store↓
2025Q1₩84.6M+6.5%120.0%₩7M+6.5%000%Sales↑ · Stores→ · Per store↑
2024Q4₩46.9M-18.5%120.0%₩3.9M-18.5%000%Sales↓ · Stores→ · Per store↓
2024Q3₩73.4M-11.6%120.0%₩6.1M-11.6%000%Sales↓ · Stores→ · Per store↓
2024Q2₩152M+193.5%120.0%₩12.7M+193.5%000%Sales↑ · Stores→ · Per store↑
2024Q1₩79.5M+125.1%120.0%₩6.6M+125.1%000%Sales↑ · Stores→ · Per store↑
2023Q4₩57.5M-28.7%120.0%₩4.8M-28.7%110%Sales↓ · Stores→ · Per store↓
2023Q3₩83M+505.5%12-14.3%₩6.9M+606.4%000%Sales↑ · Stores↓ · Per store↑
2023Q2₩51.8M+104.4%12-14.3%₩4.3M+138.4%000%Sales↑ · Stores↓ · Per store↑
2023Q1₩35.3M+116.9%12-14.3%₩2.9M+153.0%000%Sales↑ · Stores↓ · Per store↑
2022Q4₩80.7M+189.9%12-7.7%₩6.7M+214.0%020%Sales↑ · Stores↓ · Per store↑
2022Q3₩13.7M-29.2%14-6.7%₩979K-24.1%110%Sales↓ · Stores↓ · Per store↓
2022Q2₩25.3M+17.5%14-6.7%₩1.8M+25.9%000%Sales↑ · Stores↓ · Per store↑
2022Q1₩16.3M-46.5%14-6.7%₩1.2M-42.7%100%Sales↓ · Stores↓ · Per store↓
2021Q4₩27.8M13₩2.1M020%
2021Q3₩19.4M15₩1.3M000%
2021Q2₩21.6M15₩1.4M000%
2021Q1₩30.4M15₩2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.