SEOUL COMMERCIAL AREA

송파역 2번 Neighbourhood area

Songpa-gu (송파구) 송파2동· Area 99,527 m² · Area code 3111016 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반교습학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩13.2M▼ -62.7% YoY
Stores8▲ +14.3% YoY
Sales per store₩1.7M▼ -67.3% YoY

Reading this area Stores rose 14.3% from a year earlier while estimated sales stayed about the same (-62.7%), so sales per store fell 67.3%. (vs a year earlier: Sales↓ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -58.9%
Stores▲ +100.0%
Sales per store▼ -79.5%
Market size
Estimated sales (quarter)
₩13.2M
vs 2024Q4
-62.7%
Estimated transactions
28
Per-store economics
Estimated sales per store
₩1.7M
vs a year ago
-67.3%
Per transaction
₩473K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩13M – ₩116.9M
20212022202320242025
₩32.3M₩13.2M
Stores4 – 8
20212022202320242025
48
Sales per store₩1.6M – ₩23.4M
20212022202320242025
₩8.1M₩1.7M
Openings0 – 3
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share38% – 100%
20212022202320242025
100%38%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -62.7%, stores YoY +14.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
+14.3%
Franchise share
38% (3/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩27.5M₩13.2M
Stores 2024 Q1 → 2025 Q4
78
Sales per store 2024 Q1 → 2025 Q4
₩3.9M₩1.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–17100%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s100%
  • 50s0%
  • 60+0%
Weekday / weekend
  • Weekday82%
  • Weekend18%
Day of week
  • Mon27%
  • Tue0%
  • Wed55%
  • Thu0%
  • Fri0%
  • Sat18%
  • Sun0%
Gender
  • Male0%
  • Female100%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩13.2M-62.7%8+14.3%₩1.7M-67.3%0038%Sales↓ · Stores↑ · Per store↓
2025Q3₩13M-68.3%8+14.3%₩1.6M-72.3%1138%Sales↓ · Stores↑ · Per store↓
2025Q2₩20M-34.1%8+14.3%₩2.5M-42.3%0038%Sales↓ · Stores↑ · Per store↓
2025Q1₩36.3M+31.9%8+14.3%₩4.5M+15.4%1038%Sales↑ · Stores↑ · Per store↑
2024Q4₩35.5M+29.0%7+16.7%₩5.1M+10.5%0043%Sales↑ · Stores↑ · Per store↑
2024Q3₩41.1M+76.4%7+16.7%₩5.9M+51.2%0043%Sales↑ · Stores↑ · Per store↑
2024Q2₩30.4M-16.9%7+16.7%₩4.3M-28.8%0043%Sales↓ · Stores↑ · Per store↓
2024Q1₩27.5M-5.5%7+16.7%₩3.9M-19.0%1143%Sales↓ · Stores↑ · Per store↓
2023Q4₩27.5M-21.7%60.0%₩4.6M-21.7%2267%Sales↓ · Stores→ · Per store↓
2023Q3₩23.3M-2.3%6+20.0%₩3.9M-18.6%0067%Sales→ · Stores↑ · Per store↓
2023Q2₩36.6M-68.7%6+20.0%₩6.1M-73.9%0067%Sales↓ · Stores↑ · Per store↓
2023Q1₩29.1M-72.4%6+20.0%₩4.9M-77.0%0067%Sales↓ · Stores↑ · Per store↓
2022Q4₩35.2M-42.9%6+20.0%₩5.9M-52.4%3267%Sales↓ · Stores↑ · Per store↓
2022Q3₩23.8M-77.4%50.0%₩4.8M-77.4%0080%Sales↓ · Stores→ · Per store↓
2022Q2₩116.9M+189.8%5+25.0%₩23.4M+131.9%0080%Sales↑ · Stores↑ · Per store↑
2022Q1₩105.6M+227.4%5+25.0%₩21.1M+161.9%0080%Sales↑ · Stores↑ · Per store↑
2021Q4₩61.5M5₩12.3M0080%
2021Q3₩105.3M5₩21.1M1080%
2021Q2₩40.3M4₩10.1M00100%
2021Q1₩32.3M4₩8.1M00100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.