SEOUL COMMERCIAL AREA

송파나루역 3번 골목상권

송파구방이2동· Area 32,806 m² · Area code 3111017 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩71.1M▼ -19.5% YoY
Stores4▲ +100.0% YoY
Sales per store₩17.8M▼ -59.7% YoY

Reading this area Stores rose 100.0% from a year earlier while estimated sales stayed about the same (-19.5%), so sales per store fell 59.7%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +1.8%
Stores▲ +33.3%
Sales per store▼ -23.6%
Market size
Estimated sales (quarter)
₩71.1M
vs 2024Q4
-19.5%
Estimated transactions
3,207
Per-store economics
Estimated sales per store
₩17.8M
vs a year ago
-59.7%
Per transaction
₩22K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩69.3M – ₩137.9M
20212022202320242025
₩69.8M₩71.1M
Stores2 – 4
20212022202320242025
34
Sales per store₩17.8M – ₩69M
20212022202320242025
₩23.3M₩17.8M
Openings0 – 2
20212022202320242025
02
Closings0 – 1
20212022202320242025
00
Franchise share25% – 100%
20212022202320242025
33%25%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -19.5%, stores YoY +100.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
+100.0%
Franchise share
25% (1/4)
Movement
Openings (rate)
2 (40%)
Closings (rate)
0 (0%)
Net store change
+2
Estimated sales 2024 Q1 → 2025 Q4
₩87M₩71.1M
Stores 2024 Q1 → 2025 Q4
24
Sales per store 2024 Q1 → 2025 Q4
₩43.5M₩17.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1447%
  • 14–1711%
  • 17–2136%
  • 21–246%
Age
  • 10s0%
  • 20s9%
  • 30s17%
  • 40s20%
  • 50s24%
  • 60+31%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon22%
  • Tue21%
  • Wed23%
  • Thu15%
  • Fri19%
  • Sat0%
  • Sun0%
Gender
  • Male59%
  • Female41%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩71.1M-19.5%4+100.0%₩17.8M-59.7%2025%Possible crowding
2025Q3₩81.6M+3.2%20.0%₩40.8M+3.2%1150%Growing
2025Q2₩97.7M-3.2%20.0%₩48.9M-3.2%0050%Mixed
2025Q1₩85.1M-2.3%20.0%₩42.5M-2.3%0050%Mixed
2024Q4₩88.3M-8.3%20.0%₩44.1M-8.3%0050%Mixed
2024Q3₩79.1M-20.8%20.0%₩39.5M-20.8%0050%Mixed
2024Q2₩100.9M-9.4%20.0%₩50.5M-9.4%1150%Mixed
2024Q1₩87M-19.8%20.0%₩43.5M-19.8%0050%Mixed
2023Q4₩96.3M-30.2%20.0%₩48.2M-30.2%0050%Mixed
2023Q3₩99.8M-13.2%2-33.3%₩49.9M+30.1%0150%Shrinking
2023Q2₩111.4M+4.3%2-33.3%₩55.7M+56.5%00100%Mixed
2023Q1₩108.6M+3.7%2-33.3%₩54.3M+55.5%00100%Mixed
2022Q4₩137.9M+43.5%2-33.3%₩69M+115.2%11100%Mixed
2022Q3₩115.1M+48.8%30.0%₩38.4M+48.8%0033%Growing
2022Q2₩106.8M+54.2%30.0%₩35.6M+54.2%0033%Growing
2022Q1₩104.7M+50.0%30.0%₩34.9M+50.0%0033%Growing
2021Q4₩96.1M3₩32M0033%
2021Q3₩77.3M3₩25.8M0033%
2021Q2₩69.3M3₩23.1M0033%
2021Q1₩69.8M3₩23.3M0033%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.