SEOUL COMMERCIAL AREA

한성백제역 3번 Neighbourhood area

Songpa-gu (송파구) 방이2동· Area 182,798 m² · Area code 3111019 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반교습학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩121.7M▲ +1.9% YoY
Stores14▼ -6.7% YoY
Sales per store₩8.7M▲ +9.1% YoY

Reading this area Stores fell 6.7% from a year earlier while estimated sales held at +1.9%, so sales per store rose 9.1%. (vs a year earlier: Sales→ · Stores↓ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +44.9%
Stores▲ +27.3%
Sales per store▲ +13.8%
Market size
Estimated sales (quarter)
₩121.7M
vs 2024Q4
+1.9%
Estimated transactions
287
Per-store economics
Estimated sales per store
₩8.7M
vs a year ago
+9.1%
Per transaction
₩424K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩84M – ₩160.5M
20212022202320242025
₩84M₩121.7M
Stores11 – 16
20212022202320242025
1114
Sales per store₩6.5M – ₩12.3M
20212022202320242025
₩7.6M₩8.7M
Openings0 – 2
20212022202320242025
10
Closings0 – 1
20212022202320242025
11
Franchise share13% – 23%
20212022202320242025
18%21%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +1.9%, stores YoY -6.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
14
vs a year ago
-6.7%
Franchise share
21% (3/14)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (6%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩146.6M₩121.7M
Stores 2024 Q1 → 2025 Q4
1614
Sales per store 2024 Q1 → 2025 Q4
₩9.2M₩8.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–118%
  • 11–149%
  • 14–1722%
  • 17–2145%
  • 21–2417%
Age
  • 10s0%
  • 20s0%
  • 30s10%
  • 40s57%
  • 50s33%
  • 60+0%
Weekday / weekend
  • Weekday88%
  • Weekend12%
Day of week
  • Mon23%
  • Tue14%
  • Wed33%
  • Thu10%
  • Fri8%
  • Sat2%
  • Sun10%
Gender
  • Male27%
  • Female73%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩121.7M+1.9%14-6.7%₩8.7M+9.1%0121%Sales→ · Stores↓ · Per store↑
2025Q3₩119.6M-20.8%150.0%₩8M-20.8%0020%Sales↓ · Stores→ · Per store↓
2025Q2₩113.2M-18.1%150.0%₩7.5M-18.1%0020%Sales↓ · Stores→ · Per store↓
2025Q1₩120.7M-17.7%15-6.3%₩8M-12.2%0020%Sales↓ · Stores↓ · Per store↓
2024Q4₩119.5M+21.9%150.0%₩8M+21.9%0020%Sales↑ · Stores→ · Per store↑
2024Q3₩151.1M-5.8%15+15.4%₩10.1M-18.4%1020%Sales↓ · Stores↑ · Per store↓
2024Q2₩138.3M+1.5%15+15.4%₩9.2M-12.0%0113%Sales→ · Stores↑ · Per store↓
2024Q1₩146.6M-8.6%16+23.1%₩9.2M-25.7%1013%Sales↓ · Stores↑ · Per store↓
2023Q4₩98M-9.4%15+15.4%₩6.5M-21.5%2013%Sales↓ · Stores↑ · Per store↓
2023Q3₩160.4M+51.7%130.0%₩12.3M+51.7%0115%Sales↑ · Stores→ · Per store↑
2023Q2₩136.2M+8.8%130.0%₩10.5M+8.8%1123%Sales↑ · Stores→ · Per store↑
2023Q1₩160.5M+20.7%130.0%₩12.3M+20.7%1023%Sales↑ · Stores→ · Per store↑
2022Q4₩108.2M-23.9%13+8.3%₩8.3M-29.7%0015%Sales↓ · Stores↑ · Per store↓
2022Q3₩105.8M+11.3%13+18.2%₩8.1M-5.8%0015%Sales↑ · Stores↑ · Per store↓
2022Q2₩125.1M+24.1%13+8.3%₩9.6M+14.5%0015%Sales↑ · Stores↑ · Per store↑
2022Q1₩133M+58.3%13+18.2%₩10.2M+33.9%1015%Sales↑ · Stores↑ · Per store↑
2021Q4₩142M12₩11.8M1017%
2021Q3₩95M11₩8.6M0118%
2021Q2₩100.8M12₩8.4M1017%
2021Q1₩84M11₩7.6M1118%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.