SEOUL COMMERCIAL AREA

방이역 4번 골목상권

송파구방이1동· Area 324,278 m² · Area code 3111021 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,044.8M▲ +56.1% YoY
Stores15▼ -6.3% YoY
Sales per store₩69.7M▲ +66.5% YoY

Reading this area Against a year earlier, estimated sales +56.1%, stores -6.3% and sales per store +66.5% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +96.0%
Stores▲ +7.1%
Sales per store▲ +82.9%
Market size
Estimated sales (quarter)
₩1,044.8M
vs 2024Q4
+56.1%
Estimated transactions
28,440
Per-store economics
Estimated sales per store
₩69.7M
vs a year ago
+66.5%
Per transaction
₩37K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩341.7M – ₩1,140.6M
20212022202320242025
₩533.1M₩1,044.8M
Stores11 – 17
20212022202320242025
1415
Sales per store₩31.1M – ₩76M
20212022202320242025
₩38.1M₩69.7M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share18% – 27%
20212022202320242025
21%20%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +56.1%, stores YoY -6.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
15
vs a year ago
-6.3%
Franchise share
20% (3/15)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩568.3M₩1,044.8M
Stores 2024 Q1 → 2025 Q4
1615
Sales per store 2024 Q1 → 2025 Q4
₩35.5M₩69.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0622%
  • 06–111%
  • 11–145%
  • 14–175%
  • 17–2118%
  • 21–2449%
Age
  • 10s1%
  • 20s16%
  • 30s27%
  • 40s27%
  • 50s18%
  • 60+12%
Weekday / weekend
  • Weekday64%
  • Weekend36%
Day of week
  • Mon12%
  • Tue11%
  • Wed14%
  • Thu10%
  • Fri16%
  • Sat21%
  • Sun15%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,044.8M+56.1%15-6.3%₩69.7M+66.5%0020%Mixed
2025Q3₩1,140.6M+91.2%15-6.3%₩76M+103.9%0020%Mixed
2025Q2₩634.8M-6.8%15-11.8%₩42.3M+5.6%0120%Shrinking
2025Q1₩602.9M+6.1%160.0%₩37.7M+6.1%0019%Growing
2024Q4₩669.2M-2.3%160.0%₩41.8M-2.3%0019%Mixed
2024Q3₩596.6M-7.3%16+6.7%₩37.3M-13.1%0119%Possible crowding
2024Q2₩681M-8.8%17+21.4%₩40.1M-24.9%1018%Possible crowding
2024Q1₩568.3M-27.6%16+23.1%₩35.5M-41.1%0019%Possible crowding
2023Q4₩685.1M-26.0%16+23.1%₩42.8M-39.9%1019%Possible crowding
2023Q3₩643.5M-32.3%15+15.4%₩42.9M-41.3%1020%Possible crowding
2023Q2₩746.5M-15.7%14+16.7%₩53.3M-27.7%1021%Possible crowding
2023Q1₩784.4M+129.6%13+18.2%₩60.3M+94.3%0023%Growing
2022Q4₩925.6M+28.8%13+18.2%₩71.2M+9.0%0023%Growing
2022Q3₩949.9M+92.4%13+8.3%₩73.1M+77.6%1023%Growing
2022Q2₩885.2M+23.6%12-7.7%₩73.8M+33.9%1025%Mixed
2022Q1₩341.7M-35.9%11-21.4%₩31.1M-18.4%0027%Shrinking
2021Q4₩718.6M11₩65.3M0127%
2021Q3₩493.6M12₩41.1M0125%
2021Q2₩716.4M13₩55.1M0123%
2021Q1₩533.1M14₩38.1M0021%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.