SEOUL COMMERCIAL AREA

문정역 1번 Neighbourhood area

Songpa-gu (송파구) 문정1동· Area 61,838 m² · Area code 3111023 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩48.3M▼ -47.9% YoY
Stores12▼ -20.0% YoY
Sales per store₩4M▼ -34.9% YoY

Reading this area Estimated sales fell 47.9% from a year earlier and stores fell 20.0%. Sales per store are down 34.9%. (vs a year earlier: Sales↓ · Stores↓ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -23.4%
Stores▲ +100.0%
Sales per store▼ -61.7%
Market size
Estimated sales (quarter)
₩48.3M
vs 2024Q4
-47.9%
Estimated transactions
6,313
Per-store economics
Estimated sales per store
₩4M
vs a year ago
-34.9%
Per transaction
₩8K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩48.3M – ₩165M
20212022202320242025
₩63M₩48.3M
Stores6 – 15
20212022202320242025
612
Sales per store₩4M – ₩14.2M
20212022202320242025
₩10.5M₩4M
Openings0 – 4
20212022202320242025
10
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -47.9%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
-20.0%
Franchise share
0% (0/12)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩89.3M₩48.3M
Stores 2024 Q1 → 2025 Q4
1412
Sales per store 2024 Q1 → 2025 Q4
₩6.4M₩4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1116%
  • 11–1445%
  • 14–1728%
  • 17–2111%
  • 21–240%
Age
  • 10s0%
  • 20s23%
  • 30s31%
  • 40s18%
  • 50s14%
  • 60+14%
Weekday / weekend
  • Weekday82%
  • Weekend18%
Day of week
  • Mon12%
  • Tue13%
  • Wed25%
  • Thu15%
  • Fri17%
  • Sat11%
  • Sun6%
Gender
  • Male58%
  • Female42%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩48.3M-47.9%12-20.0%₩4M-34.9%000%Sales↓ · Stores↓ · Per store↓
2025Q3₩82.9M-49.8%12-14.3%₩6.9M-41.4%020%Sales↓ · Stores↓ · Per store↓
2025Q2₩66.5M-40.7%140.0%₩4.7M-40.7%110%Sales↓ · Stores→ · Per store↓
2025Q1₩84.7M-5.1%140.0%₩6.1M-5.1%010%Sales↓ · Stores→ · Per store↓
2024Q4₩92.6M-15.8%15+15.4%₩6.2M-27.0%210%Sales↓ · Stores↑ · Per store↓
2024Q3₩165M+29.0%14+7.7%₩11.8M+19.8%000%Sales↑ · Stores↑ · Per store↑
2024Q2₩112M-2.6%140.0%₩8M-2.6%220%Sales→ · Stores→ · Per store→
2024Q1₩89.3M+14.4%14-6.7%₩6.4M+22.5%100%Sales↑ · Stores↓ · Per store↑
2023Q4₩110M+30.9%130.0%₩8.5M+30.9%000%Sales↑ · Stores→ · Per store↑
2023Q3₩127.9M-4.7%130.0%₩9.8M-4.7%010%Sales↓ · Stores→ · Per store↓
2023Q2₩115.1M+20.1%14+7.7%₩8.2M+11.5%120%Sales↑ · Stores↑ · Per store↑
2023Q1₩78.1M+21.1%15+15.4%₩5.2M+5.0%420%Sales↑ · Stores↑ · Per store↑
2022Q4₩84M-12.8%13+8.3%₩6.5M-19.6%000%Sales↓ · Stores↑ · Per store↓
2022Q3₩134.2M+47.9%13+44.4%₩10.3M+2.4%000%Sales↑ · Stores↑ · Per store→
2022Q2₩95.8M-3.6%13+85.7%₩7.4M-48.1%220%Sales↓ · Stores↑ · Per store↓
2022Q1₩64.5M+2.3%13+116.7%₩5M-52.8%100%Sales→ · Stores↑ · Per store↓
2021Q4₩96.4M12₩8M410%
2021Q3₩90.8M9₩10.1M200%
2021Q2₩99.4M7₩14.2M210%
2021Q1₩63M6₩10.5M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.