SEOUL COMMERCIAL AREA

중림동 Developed area

Jung-gu (중구) 중림동· Area 144,683 m² · Area code 3120018 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,186.4M▼ -3.5% YoY
Stores12▼ -7.7% YoY
Sales per store₩98.9M▲ +4.6% YoY

Reading this area Estimated sales fell 3.5% from a year earlier and stores fell 7.7%. Sales per store are up 4.6%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +35.4%
Stores▲ +33.3%
Sales per store▲ +1.5%
Market size
Estimated sales (quarter)
₩1,186.4M
vs 2024Q4
-3.5%
Estimated transactions
13,255
Per-store economics
Estimated sales per store
₩98.9M
vs a year ago
+4.6%
Per transaction
₩90K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩851.6M – ₩1,272.3M
20212022202320242025
₩876.3M₩1,186.4M
Stores9 – 13
20212022202320242025
912
Sales per store₩71M – ₩110.4M
20212022202320242025
₩97.4M₩98.9M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
01
Franchise share8% – 22%
20212022202320242025
22%8%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -3.5%, stores YoY -7.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
12
vs a year ago
-7.7%
Franchise share
8% (1/12)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (8%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩1,122.4M₩1,186.4M
Stores 2024 Q1 → 2025 Q4
1312
Sales per store 2024 Q1 → 2025 Q4
₩86.3M₩98.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–110%
  • 11–149%
  • 14–177%
  • 17–2127%
  • 21–2454%
Age
  • 10s0%
  • 20s12%
  • 30s40%
  • 40s23%
  • 50s12%
  • 60+12%
Weekday / weekend
  • Weekday79%
  • Weekend21%
Day of week
  • Mon16%
  • Tue12%
  • Wed17%
  • Thu18%
  • Fri18%
  • Sat15%
  • Sun6%
Gender
  • Male61%
  • Female39%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,186.4M-3.5%12-7.7%₩98.9M+4.6%018%Shrinking
2025Q3₩1,133.6M-6.3%130.0%₩87.2M-6.3%008%Mixed
2025Q2₩1,268.9M+5.4%130.0%₩97.6M+5.4%008%Growing
2025Q1₩1,116.1M-0.6%130.0%₩85.9M-0.6%008%Mixed
2024Q4₩1,229.2M-3.4%130.0%₩94.6M-3.4%008%Mixed
2024Q3₩1,209.3M+2.1%130.0%₩93M+2.1%008%Mixed
2024Q2₩1,203.7M+0.3%130.0%₩92.6M+0.3%118%Mixed
2024Q1₩1,122.4M+8.3%13+8.3%₩86.3M-0.1%018%Mixed
2023Q4₩1,272.3M+16.4%13+8.3%₩97.9M+7.5%0015%Growing
2023Q3₩1,184M+1.8%13+8.3%₩91.1M-6.0%0015%Possible crowding
2023Q2₩1,200.3M-1.6%13+8.3%₩92.3M-9.1%1015%Possible crowding
2023Q1₩1,036.7M+21.7%120.0%₩86.4M+21.7%0017%Growing
2022Q4₩1,092.7M+9.4%12+9.1%₩91.1M+0.2%0017%Mixed
2022Q3₩1,162.6M+30.9%12+9.1%₩96.9M+20.0%0017%Growing
2022Q2₩1,219.2M+22.7%12+33.3%₩101.6M-8.0%0017%Competition inflow
2022Q1₩851.6M-2.8%12+33.3%₩71M-27.1%1017%Possible crowding
2021Q4₩999.2M11₩90.8M0018%
2021Q3₩888.4M11₩80.8M2018%
2021Q2₩993.8M9₩110.4M0022%
2021Q1₩876.3M9₩97.4M0022%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.