SEOUL COMMERCIAL AREA

시청역_1번 발달상권

중구소공동· Area 58,426 m² · Area code 3120020 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

제과점 2025 Q4 · Seoul data

Estimated sales (quarter)₩898.4M▼ -20.6% YoY
Stores3±0.0% YoY
Sales per store₩299.5M▼ -20.6% YoY

Reading this area Against a year earlier, estimated sales -20.6%, stores 0.0% and sales per store -20.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +26.1%
Stores▲ +50.0%
Sales per store▼ -15.9%
Market size
Estimated sales (quarter)
₩898.4M
vs 2024Q4
-20.6%
Estimated transactions
71,355
Per-store economics
Estimated sales per store
₩299.5M
vs a year ago
-20.6%
Per transaction
₩13K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩712.2M – ₩1,190.7M
20212022202320242025
₩712.2M₩898.4M
Stores2 – 3
20212022202320242025
23
Sales per store₩270.4M – ₩502.3M
20212022202320242025
₩356.1M₩299.5M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share67% – 150%
20212022202320242025
150%67%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -20.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
67% (2/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩987.4M₩898.4M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩329.1M₩299.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1114%
  • 11–1429%
  • 14–1730%
  • 17–2125%
  • 21–242%
Age
  • 10s1%
  • 20s14%
  • 30s25%
  • 40s29%
  • 50s20%
  • 60+11%
Weekday / weekend
  • Weekday76%
  • Weekend24%
Day of week
  • Mon12%
  • Tue15%
  • Wed19%
  • Thu14%
  • Fri16%
  • Sat12%
  • Sun12%
Gender
  • Male39%
  • Female61%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩898.4M-20.6%30.0%₩299.5M-20.6%0067%Mixed
2025Q3₩850.7M-5.7%30.0%₩283.6M-5.7%0067%Mixed
2025Q2₩932.9M-12.1%30.0%₩311M-12.1%0067%Mixed
2025Q1₩811.1M-17.9%30.0%₩270.4M-17.9%1267%Mixed
2024Q4₩1,132.1M-4.9%30.0%₩377.4M-4.9%00100%Mixed
2024Q3₩902.5M-7.4%30.0%₩300.8M-7.4%00100%Mixed
2024Q2₩1,061.7M-4.8%30.0%₩353.9M-4.8%00100%Mixed
2024Q1₩987.4M+3.7%30.0%₩329.1M+3.7%00100%Growing
2023Q4₩1,190.7M+6.7%30.0%₩396.9M+6.7%00100%Growing
2023Q3₩974.6M-6.5%30.0%₩324.9M-6.5%00100%Mixed
2023Q2₩1,115.7M+12.7%30.0%₩371.9M+12.7%00100%Growing
2023Q1₩951.8M+24.2%3+50.0%₩317.3M-17.2%00100%Competition inflow
2022Q4₩1,115.8M+11.1%3+50.0%₩371.9M-26.0%00100%Competition inflow
2022Q3₩1,042M+39.5%3+50.0%₩347.3M-7.0%00100%Competition inflow
2022Q2₩990.2M+19.8%3+50.0%₩330.1M-20.2%10100%Competition inflow
2022Q1₩766.3M+7.6%20.0%₩383.2M+7.6%00150%Growing
2021Q4₩1,004.6M2₩502.3M00150%
2021Q3₩747.2M2₩373.6M00150%
2021Q2₩826.8M2₩413.4M00150%
2021Q1₩712.2M2₩356.1M00150%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.