SEOUL COMMERCIAL AREA

약수역 발달상권

중구다산동· Area 136,837 m² · Area code 3120038 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,196.9M▲ +2.5% YoY
Stores25▼ -7.4% YoY
Sales per store₩47.9M▲ +10.7% YoY

Reading this area Stores fell 7.4% from a year earlier while estimated sales held at +2.5%, so sales per store rose 10.7%. (descriptive pattern: Possible recovery)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +311.6%
Stores▲ +8.7%
Sales per store▲ +278.6%
Market size
Estimated sales (quarter)
₩1,196.9M
vs 2024Q4
+2.5%
Estimated transactions
24,261
Per-store economics
Estimated sales per store
₩47.9M
vs a year ago
+10.7%
Per transaction
₩49K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩290.8M – ₩1,359M
20212022202320242025
₩290.8M₩1,196.9M
Stores23 – 32
20212022202320242025
2325
Sales per store₩12.6M – ₩50.3M
20212022202320242025
₩12.6M₩47.9M
Openings0 – 3
20212022202320242025
10
Closings0 – 3
20212022202320242025
01
Franchise share13% – 22%
20212022202320242025
22%16%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +2.5%, stores YoY -7.4%.

Competition change stores, openings, closings, franchise
Competition
Stores
25
vs a year ago
-7.4%
Franchise share
16% (4/25)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (3%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩757.7M₩1,196.9M
Stores 2024 Q1 → 2025 Q4
3125
Sales per store 2024 Q1 → 2025 Q4
₩24.4M₩47.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0625%
  • 06–111%
  • 11–143%
  • 14–174%
  • 17–2124%
  • 21–2443%
Age
  • 10s0%
  • 20s17%
  • 30s28%
  • 40s17%
  • 50s22%
  • 60+16%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon6%
  • Tue15%
  • Wed16%
  • Thu15%
  • Fri19%
  • Sat19%
  • Sun10%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,196.9M+2.5%25-7.4%₩47.9M+10.7%0116%Possible recovery
2025Q3₩1,242.8M+22.4%26-7.1%₩47.8M+31.8%0115%Mixed
2025Q2₩1,359M+35.7%27-12.9%₩50.3M+55.8%0015%Mixed
2025Q1₩1,162M+53.4%27-12.9%₩43M+76.1%0015%Mixed
2024Q4₩1,167.3M+39.4%27-15.6%₩43.2M+65.2%1215%Mixed
2024Q3₩1,015.6M+22.2%28-12.5%₩36.3M+39.7%0314%Mixed
2024Q2₩1,001.3M+18.6%31+3.3%₩32.3M+14.8%2213%Growing
2024Q1₩757.7M-1.0%31+14.8%₩24.4M-13.8%0113%Possible crowding
2023Q4₩837.6M-18.9%32+28.0%₩26.2M-36.7%1113%Possible crowding
2023Q3₩830.8M-7.4%32+33.3%₩26M-30.6%3113%Possible crowding
2023Q2₩843.9M-9.6%30+30.4%₩28.1M-30.7%3013%Possible crowding
2023Q1₩765.6M+69.5%27+17.4%₩28.4M+44.4%2015%Growing
2022Q4₩1,033.2M+45.1%25+4.2%₩41.3M+39.3%2216%Growing
2022Q3₩897.3M+163.1%24-4.0%₩37.4M+174.0%1021%Mixed
2022Q2₩933.7M+123.4%230.0%₩40.6M+123.4%0022%Growing
2022Q1₩451.7M+55.3%230.0%₩19.6M+55.3%1222%Growing
2021Q4₩712.2M24₩29.7M0121%
2021Q3₩341.1M25₩13.6M3120%
2021Q2₩417.9M23₩18.2M0022%
2021Q1₩290.8M23₩12.6M1022%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.