SEOUL COMMERCIAL AREA

성북구청 Developed area

Seongbuk-gu (성북구) 삼선동· Area 50,039 m² · Area code 3120071 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩37.5M▼ -25.5% YoY
Stores4▼ -20.0% YoY
Sales per store₩9.4M▼ -6.8% YoY

Reading this area Estimated sales fell 25.5% from a year earlier and stores fell 20.0%. Sales per store are down 6.8%. (vs a year earlier: Sales↓ · Stores↓ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -23.6%
Stores▲ +100.0%
Sales per store▼ -61.8%
Market size
Estimated sales (quarter)
₩37.5M
vs 2024Q4
-25.5%
Estimated transactions
2,309
Per-store economics
Estimated sales per store
₩9.4M
vs a year ago
-6.8%
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩26.7M – ₩73.5M
20212022202320242025
₩49.1M₩37.5M
Stores2 – 5
20212022202320242025
24
Sales per store₩6.7M – ₩24.6M
20212022202320242025
₩24.6M₩9.4M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 50%
20212022202320242025
50%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -25.5%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-20.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩69.4M₩37.5M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩17.4M₩9.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1458%
  • 14–1717%
  • 17–2124%
  • 21–240%
Age
  • 10s2%
  • 20s29%
  • 30s33%
  • 40s17%
  • 50s17%
  • 60+2%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon15%
  • Tue13%
  • Wed18%
  • Thu14%
  • Fri13%
  • Sat15%
  • Sun12%
Gender
  • Male51%
  • Female49%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩37.5M-25.5%4-20.0%₩9.4M-6.8%000%Sales↓ · Stores↓ · Per store↓
2025Q3₩39.8M-44.4%40.0%₩10M-44.4%000%Sales↓ · Stores→ · Per store↓
2025Q2₩40M-45.6%40.0%₩10M-45.6%000%Sales↓ · Stores→ · Per store↓
2025Q1₩26.7M-61.5%40.0%₩6.7M-61.5%010%Sales↓ · Stores→ · Per store↓
2024Q4₩50.4M-15.3%5+25.0%₩10.1M-32.2%100%Sales↓ · Stores↑ · Per store↓
2024Q3₩71.7M+12.6%40.0%₩17.9M+12.6%000%Sales↑ · Stores→ · Per store↑
2024Q2₩73.5M+4.8%40.0%₩18.4M+4.8%000%Sales↑ · Stores→ · Per store↑
2024Q1₩69.4M+2.0%40.0%₩17.4M+2.0%000%Sales→ · Stores→ · Per store→
2023Q4₩59.4M+13.8%40.0%₩14.9M+13.8%000%Sales↑ · Stores→ · Per store↑
2023Q3₩63.6M4+100.0%₩15.9M000%
2023Q2₩70.1M4+100.0%₩17.5M000%
2023Q1₩68.1M4+100.0%₩17M000%
2022Q4₩52.2M4+100.0%₩13.1M200%
2022Q320.0%000%
2022Q220.0%000%
2022Q120.0%000%
2021Q42000%
2021Q32000%
2021Q22010%
2021Q1₩49.1M2₩24.6M0050%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.