SEOUL COMMERCIAL AREA

당산2동(영등포우체국) 발달상권

영등포구당산2동· Area 94,477 m² · Area code 3120138 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩236.5M▼ -45.6% YoY
Stores1±0.0% YoY
Sales per store₩236.5M▼ -45.6% YoY

Reading this area Against a year earlier, estimated sales -45.6%, stores 0.0% and sales per store -45.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -84.8%
Stores▼ -50.0%
Sales per store▼ -69.5%
Market size
Estimated sales (quarter)
₩236.5M
vs 2024Q4
-45.6%
Estimated transactions
14,520
Per-store economics
Estimated sales per store
₩236.5M
vs a year ago
-45.6%
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩236.5M – ₩1,755M
20212022202320242025
₩1,552.8M₩236.5M
Stores1 – 2
20212022202320242025
21
Sales per store₩236.5M – ₩1,382.1M
20212022202320242025
₩776.4M₩236.5M
Openings0 – 2
20212022202320242025
00
Closings0 – 3
20212022202320242025
00
Franchise share150% – 600%
20212022202320242025
150%300%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -45.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
300% (3/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩491.8M₩236.5M
Stores 2024 Q1 → 2025 Q4
11
Sales per store 2024 Q1 → 2025 Q4
₩491.8M₩236.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–117%
  • 11–1434%
  • 14–1720%
  • 17–2129%
  • 21–248%
Age
  • 10s0%
  • 20s5%
  • 30s52%
  • 40s13%
  • 50s10%
  • 60+20%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon13%
  • Tue14%
  • Wed16%
  • Thu21%
  • Fri21%
  • Sat9%
  • Sun6%
Gender
  • Male37%
  • Female63%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩236.5M-45.6%10.0%₩236.5M-45.6%00300%Mixed
2025Q3₩307.3M-35.3%10.0%₩307.3M-35.3%00300%Mixed
2025Q2₩499.8M-0.1%10.0%₩499.8M-0.1%00300%Mixed
2025Q1₩420.2M-14.6%10.0%₩420.2M-14.6%01300%Mixed
2024Q4₩434.4M-41.5%10.0%₩434.4M-41.5%10400%Mixed
2024Q3₩475.1M-55.1%10.0%₩475.1M-55.1%00300%Mixed
2024Q2₩500.2M-62.2%10.0%₩500.2M-62.2%00300%Mixed
2024Q1₩491.8M-57.2%10.0%₩491.8M-57.2%00300%Mixed
2023Q4₩742.4M-46.3%10.0%₩742.4M-46.3%03300%Mixed
2023Q3₩1,057.5M-23.5%10.0%₩1,057.5M-23.5%00600%Mixed
2023Q2₩1,323.7M-15.6%1-50.0%₩1,323.7M+68.9%00600%Shrinking
2023Q1₩1,148.6M-9.0%1-50.0%₩1,148.6M+82.0%00600%Shrinking
2022Q4₩1,382.1M-17.2%1-50.0%₩1,382.1M+65.7%21600%Shrinking
2022Q3₩1,382.1M-21.2%1-50.0%₩1,382.1M+57.5%11500%Shrinking
2022Q2₩1,567.8M-9.2%20.0%₩783.9M-9.2%02200%Mixed
2022Q1₩1,262.3M-18.7%20.0%₩631.1M-18.7%10300%Mixed
2021Q4₩1,668.5M2₩834.3M00250%
2021Q3₩1,755M2₩877.5M10250%
2021Q2₩1,727.2M2₩863.6M21200%
2021Q1₩1,552.8M2₩776.4M00150%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.