SEOUL COMMERCIAL AREA

당산역 발달상권

영등포구당산2동· Area 155,541 m² · Area code 3120143 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩5,263.1M▲ +8.3% YoY
Stores37▲ +2.8% YoY
Sales per store₩142.2M▲ +5.4% YoY

Reading this area Estimated sales rose 8.3% from a year earlier while stores were about the same at +2.8%, so sales per store also rose 5.4%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +175.6%
Stores▲ +54.2%
Sales per store▲ +78.8%
Market size
Estimated sales (quarter)
₩5,263.1M
vs 2024Q4
+8.3%
Estimated transactions
93,094
Per-store economics
Estimated sales per store
₩142.2M
vs a year ago
+5.4%
Per transaction
₩57K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,909.5M – ₩5,263.1M
20212022202320242025
₩1,909.5M₩5,263.1M
Stores24 – 37
20212022202320242025
2437
Sales per store₩79.6M – ₩142.2M
20212022202320242025
₩79.6M₩142.2M
Openings0 – 2
20212022202320242025
20
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +8.3%, stores YoY +2.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
37
vs a year ago
+2.8%
Franchise share
0% (0/37)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩4,385.5M₩5,263.1M
Stores 2024 Q1 → 2025 Q4
3337
Sales per store 2024 Q1 → 2025 Q4
₩132.9M₩142.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1117%
  • 11–1437%
  • 14–1730%
  • 17–2117%
  • 21–240%
Age
  • 10s0%
  • 20s11%
  • 30s28%
  • 40s21%
  • 50s20%
  • 60+20%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon21%
  • Tue18%
  • Wed14%
  • Thu16%
  • Fri17%
  • Sat13%
  • Sun0%
Gender
  • Male42%
  • Female58%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩5,263.1M+8.3%37+2.8%₩142.2M+5.4%000%Growing
2025Q3₩4,733.6M+7.0%37+2.8%₩127.9M+4.1%210%Growing
2025Q2₩4,909.1M+1.6%36+2.9%₩136.4M-1.3%000%Mixed
2025Q1₩4,749.3M+8.3%36+9.1%₩131.9M-0.7%000%Mixed
2024Q4₩4,860.8M+14.2%36+12.5%₩135M+1.5%000%Mixed
2024Q3₩4,425.4M+11.7%36+20.0%₩122.9M-6.9%100%Competition inflow
2024Q2₩4,833.2M+26.3%35+20.7%₩138.1M+4.7%200%Growing
2024Q1₩4,385.5M+13.4%33+17.9%₩132.9M-3.8%210%Competition inflow
2023Q4₩4,255.7M+22.4%32+14.3%₩133M+7.1%200%Growing
2023Q3₩3,961.9M+21.0%30+15.4%₩132.1M+4.9%100%Growing
2023Q2₩3,826M+8.4%29+11.5%₩131.9M-2.8%100%Mixed
2023Q1₩3,867.9M+35.8%28+12.0%₩138.1M+21.3%000%Growing
2022Q4₩3,476.3M+9.0%28+12.0%₩124.2M-2.7%200%Mixed
2022Q3₩3,273.5M+15.4%26+4.0%₩125.9M+10.9%000%Growing
2022Q2₩3,528.5M+45.1%26+4.0%₩135.7M+39.6%100%Growing
2022Q1₩2,847.4M+49.1%25+4.2%₩113.9M+43.2%110%Growing
2021Q4₩3,190.4M25₩127.6M000%
2021Q3₩2,837.2M25₩113.5M000%
2021Q2₩2,431.1M25₩97.2M100%
2021Q1₩1,909.5M24₩79.6M200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.