SEOUL COMMERCIAL AREA

양재화물트럭터미널앞 발달상권

서초구양재2동· Area 184,060 m² · Area code 3120180 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩664.7M▼ -11.4% YoY
Stores18▲ +5.9% YoY
Sales per store₩36.9M▼ -16.3% YoY

Reading this area Stores rose 5.9% from a year earlier while estimated sales stayed about the same (-11.4%), so sales per store fell 16.3%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +107.3%
Stores▲ +50.0%
Sales per store▲ +38.2%
Market size
Estimated sales (quarter)
₩664.7M
vs 2024Q4
-11.4%
Estimated transactions
41,628
Per-store economics
Estimated sales per store
₩36.9M
vs a year ago
-16.3%
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩320.7M – ₩993.3M
20212022202320242025
₩320.7M₩664.7M
Stores12 – 21
20212022202320242025
1218
Sales per store₩26.7M – ₩52.3M
20212022202320242025
₩26.7M₩36.9M
Openings0 – 4
20212022202320242025
11
Closings0 – 2
20212022202320242025
21
Franchise share14% – 29%
20212022202320242025
25%17%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -11.4%, stores YoY +5.9%.

Competition change stores, openings, closings, franchise
Competition
Stores
18
vs a year ago
+5.9%
Franchise share
17% (3/18)
Movement
Openings (rate)
1 (5%)
Closings (rate)
1 (5%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩717M₩664.7M
Stores 2024 Q1 → 2025 Q4
1818
Sales per store 2024 Q1 → 2025 Q4
₩39.8M₩36.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1475%
  • 14–176%
  • 17–2113%
  • 21–243%
Age
  • 10s0%
  • 20s6%
  • 30s24%
  • 40s36%
  • 50s23%
  • 60+11%
Weekday / weekend
  • Weekday91%
  • Weekend9%
Day of week
  • Mon21%
  • Tue18%
  • Wed18%
  • Thu19%
  • Fri16%
  • Sat7%
  • Sun2%
Gender
  • Male68%
  • Female32%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩664.7M-11.4%18+5.9%₩36.9M-16.3%1117%Possible crowding
2025Q3₩639.3M-3.6%18+5.9%₩35.5M-9.0%2017%Possible crowding
2025Q2₩629.7M-0.7%16-5.9%₩39.4M+5.5%0019%Possible recovery
2025Q1₩636M-11.3%16-11.1%₩39.7M-0.2%0119%Shrinking
2024Q4₩750.4M+0.9%17-10.5%₩44.1M+12.7%0018%Possible recovery
2024Q3₩663.2M-8.9%17-10.5%₩39M+1.9%0018%Shrinking
2024Q2₩634M-8.9%17-10.5%₩37.3M+1.8%0118%Shrinking
2024Q1₩717M-10.1%18-14.3%₩39.8M+4.9%0117%Shrinking
2023Q4₩744.1M-25.1%190.0%₩39.2M-25.1%0016%Mixed
2023Q3₩727.6M-14.4%19+5.6%₩38.3M-18.9%0016%Possible crowding
2023Q2₩695.7M-16.9%190.0%₩36.6M-16.9%0216%Mixed
2023Q1₩797.6M+9.9%21+16.7%₩38M-5.8%2014%Competition inflow
2022Q4₩993.3M+23.3%19+11.8%₩52.3M+10.4%1116%Growing
2022Q3₩850.4M+23.3%18+28.6%₩47.2M-4.1%0222%Competition inflow
2022Q2₩837.1M+35.0%19+35.7%₩44.1M-0.6%2126%Mixed
2022Q1₩725.8M+126.3%18+50.0%₩40.3M+50.9%2128%Growing
2021Q4₩805.4M17₩47.4M4029%
2021Q3₩689.7M14₩49.3M0029%
2021Q2₩620.3M14₩44.3M3029%
2021Q1₩320.7M12₩26.7M1225%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.