SEOUL COMMERCIAL AREA

양재천카페거리 발달상권

서초구양재1동· Area 119,809 m² · Area code 3120183 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,634.6M▼ -9.3% YoY
Stores20▲ +5.3% YoY
Sales per store₩81.7M▼ -13.8% YoY

Reading this area Stores rose 5.3% from a year earlier while estimated sales stayed about the same (-9.3%), so sales per store fell 13.8%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +43.5%
Stores▲ +11.1%
Sales per store▲ +29.2%
Market size
Estimated sales (quarter)
₩1,634.6M
vs 2024Q4
-9.3%
Estimated transactions
45,694
Per-store economics
Estimated sales per store
₩81.7M
vs a year ago
-13.8%
Per transaction
₩36K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩994.3M – ₩1,987.6M
20212022202320242025
₩1,138.8M₩1,634.6M
Stores17 – 20
20212022202320242025
1820
Sales per store₩58.5M – ₩110.4M
20212022202320242025
₩63.3M₩81.7M
Openings0 – 2
20212022202320242025
01
Closings0 – 1
20212022202320242025
00
Franchise share5% – 11%
20212022202320242025
6%10%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -9.3%, stores YoY +5.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
20
vs a year ago
+5.3%
Franchise share
10% (2/20)
Movement
Openings (rate)
1 (5%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩1,716.3M₩1,634.6M
Stores 2024 Q1 → 2025 Q4
1920
Sales per store 2024 Q1 → 2025 Q4
₩90.3M₩81.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1449%
  • 14–178%
  • 17–2132%
  • 21–2411%
Age
  • 10s0%
  • 20s10%
  • 30s27%
  • 40s25%
  • 50s20%
  • 60+17%
Weekday / weekend
  • Weekday82%
  • Weekend18%
Day of week
  • Mon15%
  • Tue15%
  • Wed18%
  • Thu15%
  • Fri18%
  • Sat10%
  • Sun9%
Gender
  • Male59%
  • Female41%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,634.6M-9.3%20+5.3%₩81.7M-13.8%1010%Possible crowding
2025Q3₩1,734.6M-10.0%190.0%₩91.3M-10.0%0111%Mixed
2025Q2₩1,729.2M-13.0%20+11.1%₩86.5M-21.7%0010%Possible crowding
2025Q1₩1,432.2M-16.6%20+5.3%₩71.6M-20.7%1010%Possible crowding
2024Q4₩1,802.4M-1.9%190.0%₩94.9M-1.9%1111%Mixed
2024Q3₩1,926.5M+11.5%190.0%₩101.4M+11.5%1011%Growing
2024Q2₩1,987.6M+12.8%18-5.3%₩110.4M+19.1%0111%Mixed
2024Q1₩1,716.3M+7.8%190.0%₩90.3M+7.8%1011%Growing
2023Q4₩1,838.2M+14.5%19+5.6%₩96.7M+8.5%005%Growing
2023Q3₩1,728.1M+22.6%19+11.8%₩91M+9.7%005%Growing
2023Q2₩1,761.6M+8.3%19+11.8%₩92.7M-3.1%115%Competition inflow
2023Q1₩1,591.9M+52.9%19+11.8%₩83.8M+36.8%105%Growing
2022Q4₩1,605.6M+19.6%18+5.9%₩89.2M+12.9%216%Growing
2022Q3₩1,409.5M+41.8%170.0%₩82.9M+41.8%006%Growing
2022Q2₩1,626.1M+23.6%17-5.6%₩95.7M+30.8%006%Mixed
2022Q1₩1,040.9M-8.6%17-5.6%₩61.2M-3.2%116%Shrinking
2021Q4₩1,342.7M17₩79M006%
2021Q3₩994.3M17₩58.5M016%
2021Q2₩1,316.1M18₩73.1M116%
2021Q1₩1,138.8M18₩63.3M006%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.