SEOUL COMMERCIAL AREA

성수대교남단 발달상권

강남구압구정동· Area 126,830 m² · Area code 3120195 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩162.7M▼ -22.3% YoY
Stores7▲ +16.7% YoY
Sales per store₩23.2M▼ -33.4% YoY

Reading this area Stores rose 16.7% from a year earlier while estimated sales stayed about the same (-22.3%), so sales per store fell 33.4%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +65.3%
Stores▲ +75.0%
Sales per store▼ -5.5%
Market size
Estimated sales (quarter)
₩162.7M
vs 2024Q4
-22.3%
Estimated transactions
14,468
Per-store economics
Estimated sales per store
₩23.2M
vs a year ago
-33.4%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩98.4M – ₩305.2M
20212022202320242025
₩98.4M₩162.7M
Stores4 – 8
20212022202320242025
47
Sales per store₩23.2M – ₩44.1M
20212022202320242025
₩24.6M₩23.2M
Openings0 – 1
20212022202320242025
01
Closings0 – 2
20212022202320242025
10
Franchise share25% – 50%
20212022202320242025
50%29%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -22.3%, stores YoY +16.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
+16.7%
Franchise share
29% (2/7)
Movement
Openings (rate)
1 (11%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩206.8M₩162.7M
Stores 2024 Q1 → 2025 Q4
67
Sales per store 2024 Q1 → 2025 Q4
₩34.5M₩23.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1125%
  • 11–1435%
  • 14–1720%
  • 17–2120%
  • 21–240%
Age
  • 10s0%
  • 20s10%
  • 30s34%
  • 40s31%
  • 50s15%
  • 60+10%
Weekday / weekend
  • Weekday66%
  • Weekend34%
Day of week
  • Mon10%
  • Tue14%
  • Wed10%
  • Thu14%
  • Fri18%
  • Sat24%
  • Sun10%
Gender
  • Male48%
  • Female52%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩162.7M-22.3%7+16.7%₩23.2M-33.4%1029%Possible crowding
2025Q3₩201M-14.1%60.0%₩33.5M-14.1%0033%Mixed
2025Q2₩160.8M-39.2%60.0%₩26.8M-39.2%0033%Mixed
2025Q1₩181.9M-12.0%60.0%₩30.3M-12.0%0033%Mixed
2024Q4₩209.3M-6.6%6-25.0%₩34.9M+24.5%0033%Shrinking
2024Q3₩234M-19.4%6-25.0%₩39M+7.4%0033%Shrinking
2024Q2₩264.4M-3.7%6-14.3%₩44.1M+12.4%0033%Shrinking
2024Q1₩206.8M-28.6%6-14.3%₩34.5M-16.7%0233%Shrinking
2023Q4₩224.2M-26.5%8+14.3%₩28M-35.7%0025%Possible crowding
2023Q3₩290.5M+30.7%8+14.3%₩36.3M+14.4%1025%Growing
2023Q2₩274.4M+19.0%70.0%₩39.2M+19.0%0029%Growing
2023Q1₩289.4M+54.8%7+16.7%₩41.3M+32.6%0029%Growing
2022Q4₩305.2M+45.3%7+40.0%₩43.6M+3.8%0029%Growing
2022Q3₩222.2M+33.1%7+40.0%₩31.7M-4.9%0029%Competition inflow
2022Q2₩230.6M+39.3%7+40.0%₩32.9M-0.5%1029%Mixed
2022Q1₩187M+90.0%6+50.0%₩31.2M+26.7%1033%Growing
2021Q4₩210M5₩42M0040%
2021Q3₩166.9M5₩33.4M0040%
2021Q2₩165.5M5₩33.1M1040%
2021Q1₩98.4M4₩24.6M0150%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.