SEOUL COMMERCIAL AREA

영동대교남단교차로 발달상권

강남구청담동· Area 89,136 m² · Area code 3120214 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,341.6M▼ -15.3% YoY
Stores15▲ +15.4% YoY
Sales per store₩156.1M▼ -26.6% YoY

Reading this area Stores rose 15.4% from a year earlier while estimated sales stayed about the same (-15.3%), so sales per store fell 26.6%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +50.0%
Stores▼ -11.8%
Sales per store▲ +70.0%
Market size
Estimated sales (quarter)
₩2,341.6M
vs 2024Q4
-15.3%
Estimated transactions
54,027
Per-store economics
Estimated sales per store
₩156.1M
vs a year ago
-26.6%
Per transaction
₩43K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,560.9M – ₩3,539.7M
20212022202320242025
₩1,560.9M₩2,341.6M
Stores13 – 19
20212022202320242025
1715
Sales per store₩91.8M – ₩212.7M
20212022202320242025
₩91.8M₩156.1M
Openings0 – 2
20212022202320242025
00
Closings0 – 3
20212022202320242025
10
Franchise share5% – 8%
20212022202320242025
6%7%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -15.3%, stores YoY +15.4%.

Competition change stores, openings, closings, franchise
Competition
Stores
15
vs a year ago
+15.4%
Franchise share
7% (1/15)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩2,782.2M₩2,341.6M
Stores 2024 Q1 → 2025 Q4
1615
Sales per store 2024 Q1 → 2025 Q4
₩173.9M₩156.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–067%
  • 06–114%
  • 11–1435%
  • 14–1712%
  • 17–2127%
  • 21–2415%
Age
  • 10s0%
  • 20s5%
  • 30s22%
  • 40s26%
  • 50s25%
  • 60+21%
Weekday / weekend
  • Weekday77%
  • Weekend23%
Day of week
  • Mon16%
  • Tue14%
  • Wed17%
  • Thu15%
  • Fri15%
  • Sat13%
  • Sun11%
Gender
  • Male62%
  • Female38%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2,341.6M-15.3%15+15.4%₩156.1M-26.6%007%Possible crowding
2025Q3₩2,206.1M+6.5%15+7.1%₩147.1M-0.6%007%Mixed
2025Q2₩2,698M+22.0%150.0%₩179.9M+22.0%007%Growing
2025Q1₩2,500.9M-10.1%15-6.3%₩166.7M-4.1%207%Shrinking
2024Q4₩2,765.5M-14.1%13-23.5%₩212.7M+12.3%018%Shrinking
2024Q3₩2,072M-30.0%14-12.5%₩148M-20.0%017%Shrinking
2024Q2₩2,211.1M-30.7%15-6.3%₩147.4M-26.0%017%Shrinking
2024Q1₩2,782.2M-11.7%16-5.9%₩173.9M-6.2%126%Shrinking
2023Q4₩3,219.1M-9.1%17-5.6%₩189.4M-3.7%106%Shrinking
2023Q3₩2,961.7M-3.4%16-11.1%₩185.1M+8.6%006%Shrinking
2023Q2₩3,189.1M+7.6%16-5.9%₩199.3M+14.3%016%Mixed
2023Q1₩3,152.2M+25.0%17-10.5%₩185.4M+39.7%016%Mixed
2022Q4₩3,539.7M+47.0%180.0%₩196.6M+47.0%226%Growing
2022Q3₩3,067.4M+70.7%18+5.9%₩170.4M+61.2%106%Growing
2022Q2₩2,964.5M+72.3%17+6.3%₩174.4M+62.1%136%Growing
2022Q1₩2,521.1M+61.5%19+11.8%₩132.7M+44.5%105%Growing
2021Q4₩2,408M18₩133.8M106%
2021Q3₩1,796.9M17₩105.7M106%
2021Q2₩1,721M16₩107.6M016%
2021Q1₩1,560.9M17₩91.8M016%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.