SEOUL COMMERCIAL AREA

잠실역 발달상권

송파구잠실6동· Area 526,867 m² · Area code 3120227 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩7,735.2M▲ +23.5% YoY
Stores29▼ -6.5% YoY
Sales per store₩266.7M▲ +32.0% YoY

Reading this area Against a year earlier, estimated sales +23.5%, stores -6.5% and sales per store +32.0% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +123.2%
Stores±0.0%
Sales per store▲ +123.2%
Market size
Estimated sales (quarter)
₩7,735.2M
vs 2024Q4
+23.5%
Estimated transactions
652,544
Per-store economics
Estimated sales per store
₩266.7M
vs a year ago
+32.0%
Per transaction
₩12K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3,375.3M – ₩7,735.2M
20212022202320242025
₩3,465.6M₩7,735.2M
Stores29 – 35
20212022202320242025
2929
Sales per store₩102.3M – ₩266.7M
20212022202320242025
₩119.5M₩266.7M
Openings0 – 5
20212022202320242025
40
Closings0 – 4
20212022202320242025
12
Franchise share64% – 87%
20212022202320242025
83%86%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +23.5%, stores YoY -6.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
29
vs a year ago
-6.5%
Franchise share
86% (25/29)
Movement
Openings (rate)
0 (0%)
Closings (rate)
2 (4%)
Net store change
−2
Estimated sales 2024 Q1 → 2025 Q4
₩6,434.4M₩7,735.2M
Stores 2024 Q1 → 2025 Q4
3429
Sales per store 2024 Q1 → 2025 Q4
₩189.2M₩266.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–115%
  • 11–1432%
  • 14–1724%
  • 17–2135%
  • 21–244%
Age
  • 10s3%
  • 20s19%
  • 30s27%
  • 40s29%
  • 50s14%
  • 60+8%
Weekday / weekend
  • Weekday67%
  • Weekend33%
Day of week
  • Mon12%
  • Tue12%
  • Wed15%
  • Thu14%
  • Fri15%
  • Sat17%
  • Sun15%
Gender
  • Male49%
  • Female51%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩7,735.2M+23.5%29-6.5%₩266.7M+32.0%0286%Mixed
2025Q3₩6,220M-6.4%310.0%₩200.6M-6.4%1181%Mixed
2025Q2₩5,957M-3.6%31-3.1%₩192.2M-0.4%1181%Shrinking
2025Q1₩6,201.7M-3.6%30-11.8%₩206.7M+9.2%0187%Shrinking
2024Q4₩6,264.4M-8.6%31-11.4%₩202.1M+3.2%1184%Shrinking
2024Q3₩6,644.3M+16.4%31-8.8%₩214.3M+27.7%1184%Mixed
2024Q2₩6,176.8M+32.6%32-3.0%₩193M+36.7%0278%Mixed
2024Q1₩6,434.4M+4.4%34+13.3%₩189.2M-7.9%1474%Competition inflow
2023Q4₩6,853.5M+30.4%35+9.4%₩195.8M+19.2%2177%Growing
2023Q3₩5,708.7M+6.0%34+6.3%₩167.9M-0.3%1079%Mixed
2023Q2₩4,658.7M+1.4%33+10.0%₩141.2M-7.8%4082%Possible crowding
2023Q1₩6,164.3M+82.6%30-9.1%₩205.5M+100.9%0387%Mixed
2022Q4₩5,256.3M+7.3%32-3.0%₩164.3M+10.6%4184%Mixed
2022Q3₩5,386.5M+36.8%320.0%₩168.3M+36.8%5175%Growing
2022Q2₩4,593.3M+12.7%30-3.2%₩153.1M+16.5%1373%Mixed
2022Q1₩3,375.3M-2.6%33+13.8%₩102.3M-14.4%2364%Possible crowding
2021Q4₩4,899.1M33₩148.5M1067%
2021Q3₩3,936.9M32₩123M3169%
2021Q2₩4,074.3M31₩131.4M2368%
2021Q1₩3,465.6M29₩119.5M4183%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.