SEOUL COMMERCIAL AREA

거여역 발달상권

송파구거여2동· Area 94,954 m² · Area code 3120241 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

호프-간이주점 2025 Q4 · Seoul data

Estimated sales (quarter)₩513.2M▼ -21.3% YoY
Stores16±0.0% YoY
Sales per store₩32.1M▼ -21.3% YoY

Reading this area Against a year earlier, estimated sales -21.3%, stores 0.0% and sales per store -21.3% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +38.2%
Stores▼ -15.8%
Sales per store▲ +64.1%
Market size
Estimated sales (quarter)
₩513.2M
vs 2024Q4
-21.3%
Estimated transactions
9,296
Per-store economics
Estimated sales per store
₩32.1M
vs a year ago
-21.3%
Per transaction
₩55K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩365.8M – ₩899M
20212022202320242025
₩371.3M₩513.2M
Stores15 – 19
20212022202320242025
1916
Sales per store₩19.5M – ₩52.9M
20212022202320242025
₩19.5M₩32.1M
Openings0 – 5
20212022202320242025
20
Closings0 – 3
20212022202320242025
11
Franchise share16% – 38%
20212022202320242025
16%38%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -21.3%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
16
vs a year ago
0.0%
Franchise share
38% (6/16)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (5%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩841.3M₩513.2M
Stores 2024 Q1 → 2025 Q4
1716
Sales per store 2024 Q1 → 2025 Q4
₩49.5M₩32.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0624%
  • 06–111%
  • 11–143%
  • 14–172%
  • 17–2124%
  • 21–2446%
Age
  • 10s0%
  • 20s11%
  • 30s22%
  • 40s23%
  • 50s29%
  • 60+15%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon12%
  • Tue12%
  • Wed16%
  • Thu13%
  • Fri18%
  • Sat20%
  • Sun9%
Gender
  • Male68%
  • Female32%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩513.2M-21.3%160.0%₩32.1M-21.3%0138%Mixed
2025Q3₩512.4M-38.1%160.0%₩32M-38.1%0038%Mixed
2025Q2₩635M-29.4%16-5.9%₩39.7M-25.0%0038%Shrinking
2025Q1₩600.5M-28.6%16-5.9%₩37.5M-24.2%0038%Shrinking
2024Q4₩652M-25.6%16-5.9%₩40.7M-21.0%0038%Shrinking
2024Q3₩827.5M+0.9%16-5.9%₩51.7M+7.2%0138%Possible recovery
2024Q2₩899M+30.2%170.0%₩52.9M+30.2%0035%Growing
2024Q1₩841.3M+7.9%17+6.3%₩49.5M+1.5%0035%Mixed
2023Q4₩876.9M+38.0%170.0%₩51.6M+38.0%0035%Growing
2023Q3₩820.3M+17.4%17+13.3%₩48.3M+3.5%1035%Growing
2023Q2₩690.2M-8.7%17+13.3%₩40.6M-19.5%1029%Possible crowding
2023Q1₩780M+102.2%16+6.7%₩48.7M+89.5%0231%Growing
2022Q4₩635.6M+15.2%17-5.6%₩37.4M+22.0%5035%Mixed
2022Q3₩699M+91.1%15-16.7%₩46.6M+129.3%0020%Mixed
2022Q2₩756.4M+77.1%15-16.7%₩50.4M+112.6%0020%Mixed
2022Q1₩385.8M+3.9%15-21.1%₩25.7M+31.6%0320%Mixed
2021Q4₩551.5M18₩30.6M2217%
2021Q3₩365.8M18₩20.3M0017%
2021Q2₩427M18₩23.7M1217%
2021Q1₩371.3M19₩19.5M2116%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.