SEOUL COMMERCIAL AREA

낙원시장(낙원지하시장(대일상가)) 전통시장

종로구종로1·2·3·4가동· Area 8,689 m² · Area code 3130004 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩723.5M▼ -9.6% YoY
Stores3▼ -25.0% YoY
Sales per store₩241.2M▲ +20.6% YoY

Reading this area Estimated sales fell 9.6% from a year earlier and stores fell 25.0%. Sales per store are up 20.6%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +1000.0%
Stores▲ +50.0%
Sales per store▲ +633.3%
Market size
Estimated sales (quarter)
₩723.5M
vs 2024Q4
-9.6%
Estimated transactions
10,979
Per-store economics
Estimated sales per store
₩241.2M
vs a year ago
+20.6%
Per transaction
₩66K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩64.8M – ₩820.7M
20212022202320242025
₩65.8M₩723.5M
Stores2 – 4
20212022202320242025
23
Sales per store₩32.4M – ₩273.6M
20212022202320242025
₩32.9M₩241.2M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share25% – 50%
20212022202320242025
50%33%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -9.6%, stores YoY -25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
-25.0%
Franchise share
33% (1/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩517.1M₩723.5M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩172.4M₩241.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1413%
  • 14–178%
  • 17–2164%
  • 21–2414%
Age
  • 10s0%
  • 20s26%
  • 30s36%
  • 40s18%
  • 50s12%
  • 60+9%
Weekday / weekend
  • Weekday73%
  • Weekend27%
Day of week
  • Mon12%
  • Tue13%
  • Wed16%
  • Thu16%
  • Fri16%
  • Sat18%
  • Sun9%
Gender
  • Male64%
  • Female36%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩723.5M-9.6%3-25.0%₩241.2M+20.6%0033%Shrinking
2025Q3₩677.4M+19.9%30.0%₩225.8M+19.9%0033%Growing
2025Q2₩820.7M+34.1%30.0%₩273.6M+34.1%0133%Growing
2025Q1₩656.3M+26.9%4+33.3%₩164.1M-4.8%0025%Competition inflow
2024Q4₩800.1M+187.8%4+33.3%₩200M+115.8%1025%Growing
2024Q3₩565.2M+356.2%30.0%₩188.4M+356.2%0033%Growing
2024Q2₩612.1M+287.2%3+50.0%₩204M+158.1%0033%Growing
2024Q1₩517.1M+267.6%3+50.0%₩172.4M+145.1%0033%Growing
2023Q4₩278M+89.4%3+50.0%₩92.7M+26.3%0033%Growing
2023Q3₩123.9M-1.1%3+50.0%₩41.3M-34.1%2133%Possible crowding
2023Q2₩158.1M+31.4%20.0%₩79.1M+31.4%0050%Growing
2023Q1₩140.7M+90.3%20.0%₩70.3M+90.3%0050%Growing
2022Q4₩146.8M+41.8%20.0%₩73.4M+41.8%0050%Growing
2022Q3₩125.2M+93.2%20.0%₩62.6M+93.2%0050%Growing
2022Q2₩120.3M+46.8%20.0%₩60.2M+46.8%0050%Growing
2022Q1₩73.9M+12.4%20.0%₩37M+12.4%0050%Growing
2021Q4₩103.5M2₩51.7M0050%
2021Q3₩64.8M2₩32.4M0050%
2021Q2₩82M2₩41M0050%
2021Q1₩65.8M2₩32.9M0050%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.