SEOUL COMMERCIAL AREA

후암시장 Traditional market

Yongsan-gu (용산구) 후암동· Area 33,290 m² · Area code 3130059 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩63.9M▼ -24.4% YoY
Stores2±0.0% YoY
Sales per store₩32M▼ -24.4% YoY

Reading this area Against a year earlier, estimated sales -24.4%, stores 0.0% and sales per store -24.4% do not read in one direction. (vs a year earlier: Sales↓ · Stores→ · Per store↓)

Market change how size and per-store sales moved
Change 2023 Q2 → 2025 Q4
Estimated sales▲ +75.7%
Stores▼ -33.3%
Sales per store▲ +163.5%
Market size
Estimated sales (quarter)
₩63.9M
vs 2024Q4
-24.4%
Estimated transactions
15,037
Per-store economics
Estimated sales per store
₩32M
vs a year ago
-24.4%
Per transaction
₩4K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩36.4M – ₩124.8M
20212022202320242025
₩63.9M
Stores1 – 3
20212022202320242025
12
Sales per store₩12.1M – ₩62.4M
20212022202320242025
₩32M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 50%
20212022202320242025
0%50%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -24.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
2
vs a year ago
0.0%
Franchise share
50% (1/2)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩91.3M₩63.9M
Stores 2024 Q1 → 2025 Q4
22
Sales per store 2024 Q1 → 2025 Q4
₩45.7M₩32M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1120%
  • 11–1443%
  • 14–1719%
  • 17–2118%
  • 21–240%
Age
  • 10s0%
  • 20s11%
  • 30s31%
  • 40s18%
  • 50s28%
  • 60+13%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon14%
  • Tue12%
  • Wed15%
  • Thu16%
  • Fri16%
  • Sat13%
  • Sun12%
Gender
  • Male53%
  • Female47%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩63.9M-24.4%20.0%₩32M-24.4%0050%Sales↓ · Stores→ · Per store↓
2025Q3₩89M-19.1%20.0%₩44.5M-19.1%0050%Sales↓ · Stores→ · Per store↓
2025Q2₩104.3M-16.4%20.0%₩52.2M-16.4%0050%Sales↓ · Stores→ · Per store↓
2025Q1₩74.2M-18.8%20.0%₩37.1M-18.8%0050%Sales↓ · Stores→ · Per store↓
2024Q4₩84.5M-4.5%20.0%₩42.3M-4.5%0050%Sales↓ · Stores→ · Per store↓
2024Q3₩110M-11.3%20.0%₩55M-11.3%0050%Sales↓ · Stores→ · Per store↓
2024Q2₩124.8M+243.0%2-33.3%₩62.4M+414.5%0050%Sales↑ · Stores↓ · Per store↑
2024Q1₩91.3M20.0%₩45.7M0050%
2023Q4₩88.5M20.0%₩44.2M0050%
2023Q3₩124M20.0%₩62M0150%
2023Q2₩36.4M3+50.0%₩12.1M2033%
2023Q120.0%000%
2022Q420.0%000%
2022Q320.0%000%
2022Q22+100.0%000%
2022Q12+100.0%000%
2021Q42000%
2021Q32100%
2021Q21000%
2021Q11000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.