SEOUL COMMERCIAL AREA

신흥시장 Traditional market

Yongsan-gu (용산구) 용산2가동· Area 3,810 m² · Area code 3130060 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

제과점 2025 Q4 · Seoul data

Estimated sales (quarter)₩213.1M▲ +53.4% YoY
Stores7▲ +40.0% YoY
Sales per store₩30.4M▲ +9.6% YoY

Reading this area Estimated sales rose 53.4% from a year earlier while stores were up 40.0%, so sales per store also rose 9.6%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +179.0%
Stores▲ +133.3%
Sales per store▲ +19.6%
Market size
Estimated sales (quarter)
₩213.1M
vs 2024Q4
+53.4%
Estimated transactions
19,670
Per-store economics
Estimated sales per store
₩30.4M
vs a year ago
+9.6%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩73M – ₩218.3M
20212022202320242025
₩76.4M₩213.1M
Stores3 – 7
20212022202320242025
37
Sales per store₩20.9M – ₩37.1M
20212022202320242025
₩25.5M₩30.4M
Openings0 – 1
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +53.4%, stores YoY +40.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
+40.0%
Franchise share
0% (0/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩107.1M₩213.1M
Stores 2024 Q1 → 2025 Q4
47
Sales per store 2024 Q1 → 2025 Q4
₩26.8M₩30.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1111%
  • 11–1422%
  • 14–1730%
  • 17–2131%
  • 21–247%
Age
  • 10s2%
  • 20s29%
  • 30s28%
  • 40s15%
  • 50s16%
  • 60+10%
Weekday / weekend
  • Weekday60%
  • Weekend40%
Day of week
  • Mon9%
  • Tue10%
  • Wed14%
  • Thu14%
  • Fri14%
  • Sat23%
  • Sun17%
Gender
  • Male34%
  • Female66%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩213.1M+53.4%7+40.0%₩30.4M+9.6%000%Growing
2025Q3₩218.3M+93.1%7+40.0%₩31.2M+38.0%000%Growing
2025Q2₩172.4M+46.3%7+40.0%₩24.6M+4.5%100%Growing
2025Q1₩125.3M+17.0%6+50.0%₩20.9M-22.0%100%Competition inflow
2024Q4₩138.9M+24.8%5+66.7%₩27.8M-25.1%000%Competition inflow
2024Q3₩113M+30.3%5+66.7%₩22.6M-21.8%000%Competition inflow
2024Q2₩117.9M+27.4%5+66.7%₩23.6M-23.6%100%Competition inflow
2024Q1₩107.1M+27.1%4+33.3%₩26.8M-4.7%100%Competition inflow
2023Q4₩111.3M+14.6%30.0%₩37.1M+14.6%000%Growing
2023Q3₩86.8M+9.9%30.0%₩28.9M+9.9%000%Growing
2023Q2₩92.5M+1.8%30.0%₩30.8M+1.8%000%Mixed
2023Q1₩84.3M-5.5%30.0%₩28.1M-5.5%000%Mixed
2022Q4₩97.1M+7.6%30.0%₩32.4M+7.6%000%Growing
2022Q3₩78.9M+8.2%30.0%₩26.3M+8.2%000%Growing
2022Q2₩90.9M+9.2%30.0%₩30.3M+9.2%000%Growing
2022Q1₩89.2M+16.7%30.0%₩29.7M+16.7%000%Growing
2021Q4₩90.3M3₩30.1M000%
2021Q3₩73M3₩24.3M000%
2021Q2₩83.3M3₩27.8M000%
2021Q1₩76.4M3₩25.5M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.