SEOUL COMMERCIAL AREA

이태원시장 Traditional market

Yongsan-gu (용산구) 이태원1동· Area 10,573 m² · Area code 3130061 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

양식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩576.1M▲ +9.2% YoY
Stores10▲ +11.1% YoY
Sales per store₩57.6M▼ -1.7% YoY

Reading this area Against a year earlier, estimated sales +9.2%, stores +11.1% and sales per store -1.7% do not read in one direction. (vs a year earlier: Sales↑ · Stores↑ · Per store→)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +70.9%
Stores▲ +25.0%
Sales per store▲ +36.7%
Market size
Estimated sales (quarter)
₩576.1M
vs 2024Q4
+9.2%
Estimated transactions
6,634
Per-store economics
Estimated sales per store
₩57.6M
vs a year ago
-1.7%
Per transaction
₩87K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩237.3M – ₩641.4M
20212022202320242025
₩337.2M₩576.1M
Stores7 – 11
20212022202320242025
810
Sales per store₩23.9M – ₩71.3M
20212022202320242025
₩42.2M₩57.6M
Openings0 – 3
20212022202320242025
10
Closings0 – 3
20212022202320242025
01
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +9.2%, stores YoY +11.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
10
vs a year ago
+11.1%
Franchise share
0% (0/10)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (10%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩309.6M₩576.1M
Stores 2024 Q1 → 2025 Q4
910
Sales per store 2024 Q1 → 2025 Q4
₩34.4M₩57.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–110%
  • 11–1411%
  • 14–1714%
  • 17–2145%
  • 21–2428%
Age
  • 10s1%
  • 20s24%
  • 30s38%
  • 40s18%
  • 50s15%
  • 60+4%
Weekday / weekend
  • Weekday63%
  • Weekend37%
Day of week
  • Mon5%
  • Tue11%
  • Wed17%
  • Thu17%
  • Fri14%
  • Sat24%
  • Sun12%
Gender
  • Male58%
  • Female42%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩576.1M+9.2%10+11.1%₩57.6M-1.7%010%Sales↑ · Stores↑ · Per store→
2025Q3₩512.2M+37.0%11+22.2%₩46.6M+12.1%100%Sales↑ · Stores↑ · Per store↑
2025Q2₩517.9M+39.8%10+11.1%₩51.8M+25.9%110%Sales↑ · Stores↑ · Per store↑
2025Q1₩464.5M+50.1%10+11.1%₩46.5M+35.1%100%Sales↑ · Stores↑ · Per store↑
2024Q4₩527.7M+44.0%90.0%₩58.6M+44.0%000%Sales↑ · Stores→ · Per store↑
2024Q3₩373.8M+57.5%9+28.6%₩41.5M+22.5%000%Sales↑ · Stores↑ · Per store↑
2024Q2₩370.3M+45.1%90.0%₩41.1M+45.1%000%Sales↑ · Stores→ · Per store↑
2024Q1₩309.6M+29.4%9-10.0%₩34.4M+43.8%000%Sales↑ · Stores↓ · Per store↑
2023Q4₩366.4M-0.9%9-18.2%₩40.7M+21.1%200%Sales→ · Stores↓ · Per store↑
2023Q3₩237.3M-57.2%7-36.4%₩33.9M-32.8%130%Sales↓ · Stores↓ · Per store↓
2023Q2₩255.3M-60.2%90.0%₩28.4M-60.2%010%Sales↓ · Stores→ · Per store↓
2023Q1₩239.2M-33.0%10+11.1%₩23.9M-39.7%010%Sales↓ · Stores↑ · Per store↓
2022Q4₩369.7M-20.6%11+37.5%₩33.6M-42.2%000%Sales↓ · Stores↑ · Per store↓
2022Q3₩554.9M+49.7%11+22.2%₩50.4M+22.4%310%Sales↑ · Stores↑ · Per store↑
2022Q2₩641.4M+57.1%9+12.5%₩71.3M+39.6%000%Sales↑ · Stores↑ · Per store↑
2022Q1₩356.9M+5.8%9+12.5%₩39.7M-5.9%100%Sales↑ · Stores↑ · Per store↓
2021Q4₩465.6M8₩58.2M010%
2021Q3₩370.8M9₩41.2M100%
2021Q2₩408.4M8₩51M000%
2021Q1₩337.2M8₩42.2M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.