SEOUL COMMERCIAL AREA

동부시장 전통시장

동대문구답십리1동· Area 6,617 m² · Area code 3130096 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩642.1M▼ -4.8% YoY
Stores6±0.0% YoY
Sales per store₩107M▼ -4.8% YoY

Reading this area Against a year earlier, estimated sales -4.8%, stores 0.0% and sales per store -4.8% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +70.4%
Stores▲ +20.0%
Sales per store▲ +42.0%
Market size
Estimated sales (quarter)
₩642.1M
vs 2024Q4
-4.8%
Estimated transactions
26,757
Per-store economics
Estimated sales per store
₩107M
vs a year ago
-4.8%
Per transaction
₩24K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩376.8M – ₩765.6M
20212022202320242025
₩376.8M₩642.1M
Stores5 – 6
20212022202320242025
56
Sales per store₩75.4M – ₩135.2M
20212022202320242025
₩75.4M₩107M
Openings0 – 1
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share17% – 20%
20212022202320242025
20%17%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -4.8%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
0.0%
Franchise share
17% (1/6)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩579.8M₩642.1M
Stores 2024 Q1 → 2025 Q4
56
Sales per store 2024 Q1 → 2025 Q4
₩116M₩107M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1438%
  • 14–1710%
  • 17–2140%
  • 21–2410%
Age
  • 10s0%
  • 20s8%
  • 30s20%
  • 40s18%
  • 50s24%
  • 60+30%
Weekday / weekend
  • Weekday84%
  • Weekend16%
Day of week
  • Mon15%
  • Tue16%
  • Wed20%
  • Thu16%
  • Fri17%
  • Sat15%
  • Sun2%
Gender
  • Male63%
  • Female37%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩642.1M-4.8%60.0%₩107M-4.8%0017%Mixed
2025Q3₩603.1M-10.5%60.0%₩100.5M-10.5%0017%Mixed
2025Q2₩718.8M-6.1%60.0%₩119.8M-6.1%0017%Mixed
2025Q1₩579.8M-0.0%6+20.0%₩96.6M-16.7%0017%Possible crowding
2024Q4₩674.3M-0.2%6+20.0%₩112.4M-16.9%0017%Possible crowding
2024Q3₩674M+7.2%6+20.0%₩112.3M-10.7%0017%Competition inflow
2024Q2₩765.6M+14.4%6+20.0%₩127.6M-4.7%1017%Competition inflow
2024Q1₩579.8M-2.7%50.0%₩116M-2.7%0020%Mixed
2023Q4₩675.9M+10.9%50.0%₩135.2M+10.9%0020%Growing
2023Q3₩628.7M+6.3%50.0%₩125.7M+6.3%0020%Growing
2023Q2₩669.2M+0.8%50.0%₩133.8M+0.8%0020%Mixed
2023Q1₩595.8M+38.9%50.0%₩119.2M+38.9%0020%Growing
2022Q4₩609.7M+19.7%50.0%₩121.9M+19.7%0020%Growing
2022Q3₩591.5M+39.5%50.0%₩118.3M+39.5%0020%Growing
2022Q2₩663.7M+32.7%50.0%₩132.7M+32.7%0020%Growing
2022Q1₩429.1M+13.9%50.0%₩85.8M+13.9%0020%Growing
2021Q4₩509.4M5₩101.9M0020%
2021Q3₩424M5₩84.8M0020%
2021Q2₩500.3M5₩100.1M0020%
2021Q1₩376.8M5₩75.4M0020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.