SEOUL COMMERCIAL AREA

동원전통종합시장(동원시장, 동원전통시장 상점가) Traditional market

Jungnang-gu (중랑구) 면목본동· Area 90,850 m² · Area code 3130111 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩484.8M▼ -2.0% YoY
Stores20▲ +25.0% YoY
Sales per store₩24.2M▼ -21.6% YoY

Reading this area Stores rose 25.0% from a year earlier while estimated sales stayed about the same (-2.0%), so sales per store fell 21.6%. (vs a year earlier: Sales→ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +74.3%
Stores▲ +53.8%
Sales per store▲ +13.3%
Market size
Estimated sales (quarter)
₩484.8M
vs 2024Q4
-2.0%
Estimated transactions
39,032
Per-store economics
Estimated sales per store
₩24.2M
vs a year ago
-21.6%
Per transaction
₩12K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩241.6M – ₩559.4M
20212022202320242025
₩278.1M₩484.8M
Stores13 – 20
20212022202320242025
1320
Sales per store₩16.1M – ₩35M
20212022202320242025
₩21.4M₩24.2M
Openings0 – 2
20212022202320242025
01
Closings0 – 2
20212022202320242025
00
Franchise share5% – 20%
20212022202320242025
15%5%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.0%, stores YoY +25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
20
vs a year ago
+25.0%
Franchise share
5% (1/20)
Movement
Openings (rate)
1 (5%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩500.5M₩484.8M
Stores 2024 Q1 → 2025 Q4
1720
Sales per store 2024 Q1 → 2025 Q4
₩29.4M₩24.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–069%
  • 06–116%
  • 11–1427%
  • 14–1722%
  • 17–2128%
  • 21–248%
Age
  • 10s0%
  • 20s6%
  • 30s13%
  • 40s20%
  • 50s33%
  • 60+29%
Weekday / weekend
  • Weekday71%
  • Weekend29%
Day of week
  • Mon11%
  • Tue15%
  • Wed16%
  • Thu12%
  • Fri17%
  • Sat16%
  • Sun13%
Gender
  • Male44%
  • Female56%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩484.8M-2.0%20+25.0%₩24.2M-21.6%105%Sales→ · Stores↑ · Per store↓
2025Q3₩348M-31.6%19+11.8%₩18.3M-38.8%115%Sales↓ · Stores↑ · Per store↓
2025Q2₩420.1M-5.6%18+5.9%₩23.3M-10.9%2011%Sales↓ · Stores↑ · Per store↓
2025Q1₩559.4M+11.8%16-5.9%₩35M+18.7%0013%Sales↑ · Stores↓ · Per store↑
2024Q4₩494.5M+14.8%160.0%₩30.9M+14.8%0213%Sales↑ · Stores→ · Per store↑
2024Q3₩508.5M+40.7%17+13.3%₩29.9M+24.2%0018%Sales↑ · Stores↑ · Per store↑
2024Q2₩445.2M+18.2%17+6.3%₩26.2M+11.3%0018%Sales↑ · Stores↑ · Per store↑
2024Q1₩500.5M+21.8%17+6.3%₩29.4M+14.6%1018%Sales↑ · Stores↑ · Per store↑
2023Q4₩430.9M+2.2%160.0%₩26.9M+2.2%1019%Sales→ · Stores→ · Per store→
2023Q3₩361.3M+6.0%15-6.3%₩24.1M+13.1%0120%Sales↑ · Stores↓ · Per store↑
2023Q2₩376.5M+7.3%16-5.9%₩23.5M+14.0%1019%Sales↑ · Stores↓ · Per store↑
2023Q1₩411.1M+31.9%16-5.9%₩25.7M+40.1%0013%Sales↑ · Stores↓ · Per store↑
2022Q4₩421.5M+18.1%16-5.9%₩26.3M+25.5%1113%Sales↑ · Stores↓ · Per store↑
2022Q3₩340.8M+8.9%16+6.7%₩21.3M+2.1%0113%Sales↑ · Stores↑ · Per store→
2022Q2₩350.9M+45.2%17+13.3%₩20.6M+28.1%0012%Sales↑ · Stores↑ · Per store↑
2022Q1₩311.7M+12.1%17+30.8%₩18.3M-14.3%0012%Sales↑ · Stores↑ · Per store↓
2021Q4₩356.8M17₩21M2012%
2021Q3₩312.9M15₩20.9M1113%
2021Q2₩241.6M15₩16.1M2013%
2021Q1₩278.1M13₩21.4M0015%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.