SEOUL COMMERCIAL AREA

망원월드컵시장 전통시장

마포구망원2동· Area 30,025 m² · Area code 3130185 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의류 2025 Q4 · Seoul data

Estimated sales (quarter)₩139.1M▲ +59.1% YoY
Stores10±0.0% YoY
Sales per store₩13.9M▲ +59.1% YoY

Reading this area Estimated sales rose 59.1% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 59.1%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +229.7%
Stores▼ -9.1%
Sales per store▲ +262.7%
Market size
Estimated sales (quarter)
₩139.1M
vs 2024Q4
+59.1%
Estimated transactions
1,135
Per-store economics
Estimated sales per store
₩13.9M
vs a year ago
+59.1%
Per transaction
₩123K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩33.6M – ₩139.1M
20212022202320242025
₩42.2M₩139.1M
Stores10 – 14
20212022202320242025
1110
Sales per store₩3.4M – ₩13.9M
20212022202320242025
₩3.8M₩13.9M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +59.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
10
vs a year ago
0.0%
Franchise share
0% (0/10)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩37.6M₩139.1M
Stores 2024 Q1 → 2025 Q4
1010
Sales per store 2024 Q1 → 2025 Q4
₩3.8M₩13.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–1415%
  • 14–1767%
  • 17–2118%
  • 21–240%
Age
  • 10s0%
  • 20s23%
  • 30s1%
  • 40s14%
  • 50s8%
  • 60+54%
Weekday / weekend
  • Weekday66%
  • Weekend34%
Day of week
  • Mon3%
  • Tue12%
  • Wed35%
  • Thu10%
  • Fri5%
  • Sat10%
  • Sun24%
Gender
  • Male29%
  • Female71%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩139.1M+59.1%100.0%₩13.9M+59.1%000%Growing
2025Q3₩124.1M+58.4%10-9.1%₩12.4M+74.3%000%Mixed
2025Q2₩129.2M+83.4%10-9.1%₩12.9M+101.7%000%Mixed
2025Q1₩51M+35.7%100.0%₩5.1M+35.7%000%Growing
2024Q4₩87.4M+160.2%100.0%₩8.7M+160.2%010%Growing
2024Q3₩78.3M+46.2%11+10.0%₩7.1M+32.9%000%Growing
2024Q2₩70.4M+0.7%11+10.0%₩6.4M-8.5%100%Possible crowding
2024Q1₩37.6M-26.7%100.0%₩3.8M-26.7%000%Mixed
2023Q4₩33.6M-39.3%10-9.1%₩3.4M-33.3%000%Shrinking
2023Q3₩53.6M+1.6%10-9.1%₩5.4M+11.8%000%Possible recovery
2023Q2₩70M+5.0%10-16.7%₩7M+26.0%000%Mixed
2023Q1₩51.3M+27.2%10-16.7%₩5.1M+52.6%010%Mixed
2022Q4₩55.4M-11.6%11-8.3%₩5M-3.5%000%Shrinking
2022Q3₩52.7M-28.4%11-21.4%₩4.8M-8.9%010%Shrinking
2022Q2₩66.6M-8.6%120.0%₩5.6M-8.6%000%Mixed
2022Q1₩40.3M-4.3%12+9.1%₩3.4M-12.3%000%Possible crowding
2021Q4₩62.6M12₩5.2M020%
2021Q3₩73.7M14₩5.3M200%
2021Q2₩72.9M12₩6.1M100%
2021Q1₩42.2M11₩3.8M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.